KENNESAW, Ga., - November 25, 2003 - Heidelberg hosted its second annual “Brats & Dots” open house on Nov. 12, at the Corporate Office and Solution Center in Kennesaw, Ga. More than 325 attendees were on hand to experience the latest in prepress, press, direct imaging, postpress and digital workflows from Heidelberg including new systems recently unveiled at Graph and Converting Expo in Chicago. This one of a kind event lets guests inspect and talk to press operators regarding all Heidelberg systems while being treated to a tour of entire facility and authentic German cuisine. “We try and offer our guests an in-depth and comprehensive look at what Heidelberg is about and to show them what goes on behind the scenes,” said Bob Boyer, senior vice president of sales for technical center south. “This is not a traditional open house. The event has turned into a unique experience and is getting bigger and bigger each year.” This was the second “Brats & Dots” event and this year’s open house caped off Heidelberg’s Digital Imaging Association’s (HDIA) DIRECTIONS ’03 meetings held in Atlanta. The association is made up of Heidelberg digital customers and users from around the country. Printers and customers from around the South and Southwest were on hand to see the latest systems from Heidelberg and discuss the newest technologies and techniques with Heidelberg employees and vendors. Heidelberg invited a select number of vendors to participate in the event to answer questions regarding the industry and to give a more comprehensive look at special products and services and to discuss their relationship with Heidelberg. “Anytime we can sit down one-on-one with our customers and provide personal demonstrations are a great advantage for us because it allows us to show the full and flexible capabilities of our systems,” stated Boyer. “At Heidelberg, we understand the importance of building relationships and providing our customers with personal attention, it’s one of the reasons we’ve been so successful over the years.” Some of the highlights from the afternoon included demonstrations on the Speedmaster 102 10-color perfector with aqueous coater, Speedmaster 52 6-color perfector with in-line diecutting and the full line of Heidelberg’s Digital solutions. Heidelberg executives and experts were on hand to provide technical support and answer questions throughout the day. Heidelberg made the latest technology available for printers to experience and get one-on-one feedback and answers to their questions. Additional equipment on display included: - Prosetter F 102, Prinect/PrintReady, Metadimension, Signastation, HP5000, PrepressInterface - Preflow: (Supertrap, Supercolor, Pitstop Professional) - Printmaster 74-4 color perfector with Classic Center Press Console - GTO 5-color perfector with Baldwin automatic blanket wash up device - Quickmaster DI Pro waterless direct imaging machine - ST 400 Saddlestitcher-fully integrated/automated saddlestitcher - ST 100 Saddlestitcher - 4 pocket, cover feeder, hand feeder - Stitchexpert - Tower Collater Booklet maker - Bindexpert - Single clamp Perfect Binding machine - Polar 137 Cutting System - fully automated with jogging and unloading - Polar 78ed - High speed fully programmable cutter - Polar Pile tuner, 41” x 47” skid turner - Quickfolder - fully automated Tabletop folder - Ti55 - High speed continuous feed folder, half-size format - B20 - Pile feed folder, zero make-ready fold plates, combo rollers - B30 - Large format, high speed continuous feeder