HP Increases U.S. Printer Market Share, Maintains Overall No. 1 Position
Press release from the issuing company
PALO ALTO, Calif., Aug. 22, 2002 -- HP (NYSE:HPQ) today announced that IDC's U.S. Printer Tracker confirmed the company's leadership in the overall printer market for the second quarter of 2002, gaining nearly five percent market share over the first quarter of 2002. Maintaining its No. 1 position, HP achieved its highest market share -- just under 50 percent -- in five quarters.
The IDC figures demonstrate that HP's broad offering of inkjet and laser printers, including color, black-and-white and multifunction printers, has enabled the company to increase market share while maintaining its overall position as the printer maker of choice.
"Our strides in market share leadership are due to customer responsiveness and unmatched reliability -- key elements to providing our customers with what they want and need," said Lee Ray Massey, senior vice president, Americas, HP Imaging and Printing Group. "HP's continued growth and leadership in the printing industry will be fueled by these ongoing priorities as well as upcoming innovations, such as transformational plays in digital imaging, digital publishing and commercial services -- solid strategies that are not easily overcome by other companies."
The IDC Printer Tracker reported that HP's print leadership in the black and white laser printer market, a 77 percent market share, was critical to HP's overall market leadership. HP leads in the 14 pages per minute (ppm), 14-20 ppm, 21-30 ppm, 31-44 ppm and 45-69 ppm categories of the black and white laser printer market, capturing the print needs of virtually all business sizes.
In the color inkjet printer segment, HP maintained its position as the market leader with a 46 percent market share, up three percent from the first quarter. HP's all-in-one inkjet printers also contributed to the overall leadership in the color inkjet market.
"HP is clearly committed to extending and solidifying its leadership in the printer market, having recently invested $1 billion in its inkjet platform alone," said Angele Boyd, group vice president, IDC.
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