The Beijing International Printing Technology Exhibition (CHINA PRINT), the largest global printing event of 2025, will take place May 15–19 at the Beijing China International Exhibition Center. HP Indigo will display four major exhibits underpinned by artificial intelligence and innovative printing technologies, as well as two new digital printing presses, launched in Asia for the first time. These innovations will showcase how HP Indigo is helping printing companies accelerate digital transformation and unleash profits and growth potential.
Xu Shunan, GM, HP Industrial Print, Greater China ., said, "With the development of technology, digitalization and intelligent automation have become the core driving force for enterprise transformation and an important dimension for measuring the competitiveness of printing companies and diversifying market demands. In the face of new challenges and opportunities in industry transformation, HP will continue to be customer-centric and provide efficient, high-quality, intelligent, and more sustainable digital printing products and solutions to empower customer development and accelerate industry transformation. "
Four major product collections, all new ace works are on stage
The printing industry is facing structural shifts driven by rising costs, labor shortages, e-commerce growth, and demand for speed, customization, and sustainability. AI adoption has jumped from 24.7% to 40% [1], highlighting its disruptive role in operations. Moving forward, the sector will increasingly embrace intelligence, automation, and sustainability to unlock greater value.
HP is at the fore of harnessing the potential of digital printing machines with intelligent technology, cutting-edge innovation and sustainable printing solutions to help companies accelerate digital transformation. At this exhibition, HP brought HP Indigo 120K HD, 18K HD, 200K, 6K, V12 and PageWide A2200 digital presses, alongside pre- and post press equipment to focus on the three major areas of commercial printing, labels and packaging, and integrated performance and quality with breakthrough digital printing technology to address the diverse marketneeds.
HP Indigo 120K HD Digital Press
The HP Indigo 120K HD digital press made its Asia debut, offering high-volume, AI-driven digital printing with minimal manual input. Designed for seamless analog-to-digital transitions, it boosts efficiency with nonstop operation and allows a single operator to manage multiple presses. With flexible modes and streamlined production planning, it serves as a powerful business accelerator for modern print environments.
The HP Indigo 120K HD press delivers high productivity [2]and printing in offset-matching print quality. [3]It sets a new standard for high productivity and automation with a speed of 6,000 sheets per hour and more than two million sheets of B2-size paper per month. In addition, with the new economical (ECO) printing mode, customers can reduce their carbon footprint by 11% [4]and achieve economical and sustainable printing.
HP Indigo 18K HD
The HP Indigo 18K HD digital press also made its Asia debut at the exhibition, accelerating the shift from analog to digital. Engineered for efficiency, automation, and offset-quality output, it offers broad application versatility—from commercial print to folding cartons and security printing. AI-driven tools streamline operations across job types, enabling high-quality, high-volume performance with reduced manual intervention.
HP Indigo 200K Digital Press
The HP Indigo 200K Digital Press is a high-speed, sustainable solution for flexible packaging, delivering a 30% increase in speed and 45% greater productivity. Designed for short runs with no minimums, it features LEP technology for vibrant, consistent color, supports eco-friendly media, and prints up to 56 m/min on substrates up to 760mm wide with gravure-quality results.
At the beginning of 2025, HP Indigo announced the 400th flexible packaging presses installation worldwide. Installing the 400th flexible packaging press globally, showcases the proven success of the HP Indigo 200K digital technology.
HP Indigo 6K
HP Indigo 6K can produce any label application in the label field, from self-adhesive labels to shrink sleeves, IML, wrap-around labels, flexible packaging, and folding cartons, helping customers diversify their business and open up new market opportunities. At the same time, HP Indigo 6K uses the industry's most advanced color matching tool, HP Indigo Spot Master, HP Print OS workflow and back-end solutions. HP Indigo 6K can efficiently manage on-demand production of small and medium-sized enterprise brands, significantly improve production efficiency, and help customers accelerate product launch and maximize production capacity.
HP Indigo V12
The HP Indigo V12, a narrow-web label digital press, debuts with groundbreaking LEPx technology that delivers nonstop production at 120 meters per minute. Bridging flexo and digital, it reduces labor, waste, and energy use while enhancing control, quality, and efficiency. The V12 enables seamless job transfers from flexo and other Indigo presses, and its end-to-end solution supports circular economy goals and brand sustainability initiatives.
HP PageWide A2200
The HP PageWide Advantage 2200 Web Inkjet Press introduces a compact, cost-efficient configuration with a single-zone dryer and passive web cooling. Ideal for both monochrome and color on coated or uncoated stock, it boosts color print speeds up to 800 fpm (244 mpm) using an economical color mode. Its modular design allows for future upgrades, enabling scalable performance and long-term business growth.
Intelligent production management, improving the efficiency of the entire printing chain
Since 2016, HP has advanced HP PrintOS into a smart production platform integrating digital and traditional print workflows from job submission to delivery. At CHINA PRINT, HP unveiled HP PrintOS Production Beat for multi-brand equipment and PQ Maestro, which automates media transfers to save two hours daily per device. AI-powered tools like Preflight and AAA (Auto Alert Agent Advanced) 2.0 further boost efficiency by adapting print modes and automating issue detection—saving up to one hour per 80,000 prints while cutting complaints and returns.
Leading personalized automated manufacturing, heading for a new era of intelligent printing
In response to the trend of diversification and personalization of consumer demand, HP digital printing provides diversified customized packaging for the long-tail market, helping brands achieve differentiated marketing. Based on market insights, HP continues to innovate its product portfolio to solve customers' customized needs with innovative technologies. For example, the HP Indigo Mosaic variable design tool quickly generates a large number of unique design patterns by defining mosaic seed images, simplifying the design process while fully unleashing the personalized advantages of digital printing.
At the exhibition, HP set up a custom printing APP experience area where guests can scan the QR code to customize personalized posters, acrylic ornaments, badges, T-shirts, key chains, and labels.
Based on the market's core demand for intelligent production and improved efficiency, as a leader in the global and Chinese printing markets and an innovator in the digital printing industry, HP will continue to delve into digital products and solutions, deepen collaboration with customers and industry partners, build a new digital printing ecosystem, promote the industry's digital transformation with a benchmark attitude, and help customers achieve a leap in efficiency.
[1] Artificial Intelligence in Printing: The Journey Begins: https://www.printingunited.com/wp-content/uploads/2024/09/2024-PrU-Expo-Breakfast-Slides-FINAL.pdf
[2] Enhanced production mode
[3] 6,000 sheets per hour in enhanced production mode .
[4] The ECO printing mode achieves sustainable benefits by using thinner ink layers. Its carbon footprint estimation (based on French printing press operation data) covers three core aspects: main consumables consumption, printing equipment energy consumption, and carbon emissions during the transportation of consumables to customers.
