Log In | Become a Member | Contact Us


Market Intelligence for Printing and Publishing

Connect on Twitter | Facebook | LinkedIn

Featured:     Print 2017     Production Inkjet Tools & Resources     Industrial Print Analysis     European Coverage     Conversations on Print Podcast

Thought Leadership Video Series

New ISO Standard Allows A Common Global Color Language

Published on December 3, 2015

Senior Editor Cary Sherburne talks with Steve Smiley of Smileycolor and Elie Khoury of Alwan Color Expertise about the importance and value of complying with ISO 15339 (Graphic technology -- Printing from digital data across multiple technologies), a new standard that includes a set of print definitions that can be used anywhere in the world and for any printing technology.

Email Icon Email         

 

Discussion

By Robert Chung on Dec 03, 2015

Good questions (Thanks, Cary) deserve good answers (Thanks, Elie and Steve). Now I've something to share with my students regarding the role of standards, particularly ISO 15339 Printing from digital data across multiple technologies, as they prepare for their careers in the printing industry.

 

By Gordon Pritchard on Dec 03, 2015

It seems that along with all this emphasis on accurate measurements and on printing to the latest numbers a new "weasel" term has gained currency in the lexicon of printing. I think it began with G7 and it is repeated here in reference to ISO 15339 and the other ISOs mentioned. The term is "common appearance."

Can anyone explain what that means? Is there a technical definition of it? Or is it used when the numbers don't agree, the press/proof match is not made, but "hey, presswork and proof have a common appearance."?

 

By Shoshana Burgett on Dec 04, 2015

Steve and Elie make some great points in this video. It is critical for print and packaging professionals to stay informed about standards and comply with them in their work. A great deal of work goes into developing these standards to continue to raise the bar on quality and productivity.

But just reading and understanding the standards is not enough. ISO gives us a series of processes, but as Elie points it, you need the tools, hardware and software, to communicate color in a manner that everyone can understand. CxF gives us the means to communicate color across the supply chain, but this does not mean it will automatically make us meet color expectations. Every ink system and substrate behaves differently. What is needed is a controlled manufacturing process based on ISO standards. Printers and packaging converters also gain significant benefit from certifications such as G7 and the Pantone Certified Printer Program, which give them an objective outside view of their processes and document how those can be brought into line and maintained over time. Finally, we need a set of tools that can help us share color expectations across the entire supply chain with everyone speaking the same language. This is most effective when it is based on digital standards, rather than solely on a physical reference, and it must take into account the target ink, substrate and printing technology that will be used to produce the job. The final piece is the ability to communicate performance – within the plant, across multiple plants, or to the specifier/brand owner – accurately and in real time, with access to trending reports as well.

All of this adds up to exceptional performance. Printers and packaging converters that take this end-to-end approach will have a significant competitive advantage and be more profitable.

 

Post a Comment

To post a comment Log In or Become a Member, doing so is simple and free

 

 

Recent Videos

 

Video preview: Printing with Fluorescent Inks on HP Indigo

Printing with Fluorescent Inks on HP Indigo

Published: August 22, 2017

Nick Gawreluk, Supplies Product Manager for HP Indigo, Speaks with Senior Editor Cary Sherburne about some of the unique liquid inks HP Indigo has recently developed, including fluorescent inks. Gawreluk shares application of examples using these inks.

 

Video preview: Frank: British Attack on Apostrophe Must Be Stopped

Frank: British Attack on Apostrophe Must Be Stopped

Published: August 18, 2017

Frank bemoans the British attempt to eliminate the apostrophe in place names. So far, only Frank has spoken out against this perversion of orthography as misguided souls take a hammer to our grammar.

 

Video preview: Third-Generation Printer Cockrell Enovation Improves Productivity with HP Indigo 10000

Third-Generation Printer Cockrell Enovation Improves Productivity with HP Indigo 10000

Published: August 15, 2017

John Cockrell, Vice President at Fort Worth based Cockrell Enovation, has used its new HP Indigo 10000 press to migrate work from offset for more efficient production. Hear what he has to say about the future of offset in his business and the kinds of applications he is producing on the HP Indigo 10000. HP Indigo's Business Development team has been a partner in this transition.

 

Video preview: Bud Light, HP and Esko: From Ideation to Production in Less than a Month

Bud Light, HP and Esko: From Ideation to Production in Less than a Month

Published: August 14, 2017

Michael Cox, a Solutions Architect at HP, Inc., talks about HP's collaboration with Esko to create limited edition Bud Light cans for a special event using Studio for Sleeves and HP's Mosaic in the design process. This eliminated the need for physical samples in the approval process. From ideation to production in less than a month -- amazing!

 

Video preview: Frank: Xeikon Roll-fed Digital Press 25th Anniversary

Frank: Xeikon Roll-fed Digital Press 25th Anniversary

Published: August 11, 2017

We are coming up on the 25th anniversary of the Xeikon roll-fed digital color printer. Frank shows some of the classic work done by this venerable machine, which is still helping printers worldwide to make money.

 

Video preview: COT Holdings Upgrades to HP Indigo 12000 for Enhanced Productivity

COT Holdings Upgrades to HP Indigo 12000 for Enhanced Productivity

Published: August 8, 2017

Nigel Worme, Managing Director of COT Holdings in Barbados, was an early adopter of HP Indigo digital presses. The third generation family company is now on its 5th generation of Indigo presses with the acquisition of an HP Indigo 10000, now field upgraded to an HP Indigo 12000, providing a single sheet size for offset and digital presses that streamlines workflow.

 

View More Videos

 

Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2017 WhatTheyThink. All Rights Reserved