Thought Leadership Video Series
The Resilience of the Printed Magazine
Published on August 11, 2014
At IDEAlliance PRIMEXEAST Pat Henry interviewed Malcolm Netburn, Chairman of CDS Global about the pressure magazines are under and why so many new magazines are started and why they are resilient.
On June 19, 2014, IDEAlliance hosted creative, premedia, print, and publishing leaders in New York City to engage in open dialogue and discover new technologies transforming the print and electronic media supply chain. During the event, Patrick Henry, What They Think contributing editor, sat down for one-on-ones with a few key speakers to share their industry views for the What They Think audience. For more from PRIMEX EAST, view recorded sessions ...then watch for YOUR opportunity to attend the next IDEAlliance PRIMEXEAST!
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The Never Ending Implementation of Your Print MIS
Published: July 27, 2017
Print MIS implementation is a never-ending process. Jennifer Matt interviews Jane Mugford about why the evolution of the Print MIS does not end after the initial implementation. The vendor releases new versions, your business keeps changing (new products, new workflows) - your Print MIS needs to evolve with your business forever.
Zumbiel Packaging's Production Inkjet-Flexo Platform
Published: July 25, 2017
Ed Zumbiel shares his thoughts on Zumbiel Packaging's exciting new digital-flexo hybrid packaging press for folding carton production. The press includes the first installation of Kodak PROSPER 6000S production inkjet press for folding cartons production.
How to Protect Your Business when Managing Software Projects
Published: July 20, 2017
Jennifer Matt interviews Chris Reisz-Hanson, software architect about how to protect yourself. One of the key questions that is often missed is "who owns what?" Where is the source code stored? If you own the software, you should have access to the source code under an account in your business name.
Print and Marketing: An Awesome Relationship
Published: July 18, 2017
Cece Smith, President of Toolbox Studios, worked for P&G for many years and brought her marketing expertise to SmithPrint. Now with her branding and marketing business operating as a sister company to SmithPrint, the two exploit the symbiotic relationship the two businesses offer to their respective clients. Smith cites her attendance at Dscoop as a key turning point for realizing how the two could be blended. She provides invaluable insight on how to create programs where print is not commoditized.