Log In | Become a Member | Contact Us


Market Intelligence for Printing and Publishing

Connect on Twitter | Facebook | LinkedIn

Featured:     Hunkeler Innovationdays     Industrial Print Analysis     European Coverage     Production Inkjet Analysis

Frank Dumps His 1999 Catalogs

Published on November 6, 2013

Frank takes us on another journey - this time to a warehouse where he shows us some things he's been accumulating that he is parting ways with. All the catalogs that arrived at his house in 1999, a total of 490 catalogs! He used them to do analysis at the time of the types of paper used, size, and number of pages. Today he uses them to explain the changing nature of the printed catalog.

PREMIUM MEMBERSHIP CONTENT

FOR FULL SITE ACCESS: BECOME A MEMBER OR LOGIN

 

Email Icon Email         

 

Discussion

By Luther Erlund on Nov 06, 2013

Frank - you should have recycled your 490 1999 catalogs to create the new round of catalogs for the next consumer!!!

 

By Paul Foster on Nov 06, 2013

Frank, I KNOW you plan to return the US Mail bins, right?

 

By Paul White on Nov 06, 2013

The USPS is really going to appreciate getting back their mail bins, Frank. Their return will substantially ease their operating deficit.

 

By Frank Romano on Nov 06, 2013

Thanks everyone
The postal buckets were borrowed from the mail house next door and returned.
As a result, the USPS is now profitable and Saturday delivery is no longer an issue.

 

By Frank Romano on Nov 06, 2013

And
The dumpster company sorts all the trash by type and the paper and board are separately re-cycled

 

By Connie Harrison on Nov 06, 2013

Frank, Frank, Frank. I am so disappointed in the action you took. Why-oh-why didn't you donate the 1999 collection of catalogs to the Museum of Printing in North Andover? Then, you could have collected catalogs during 2014 and put together a little exhibit for the museum showing the quantity drop. It might become a major draw - folks could bring their grand-kids to the museum, sit together in a comfy chair, peruse the catalogs and explain the way us old folks used to shop.

 

By Frank Romano on Nov 07, 2013

Thanks for the wag of the finger, but no one wanted them. Most said they had no place to store them. Space really is the final frontier.

 

By Howie Fenton on Nov 07, 2013

So how is this different from an episode of Hoarders? One could argue that it was part of a research project, but then what's the excuse if that research project was done in 1999?

 

By Frank Romano on Nov 07, 2013

I confess. I am a hoarder.
I even discarded PRE- magazines.

 

By David W. Dailey on Nov 12, 2013

Wrong Frank! My wife gets a couple of catalogs nearly every day, and this time of year the number is higher. As a printing educator, I am conflicted: I don't want to see printers lose business, but I don't want the catalogs stored around the house either.

 

Post a Comment

To post a comment Log In or Become a Member, doing so is simple and free

 

 

Recent Videos

 

Video preview: Frank and Konica Minolta's Gavin Smith

Frank and Konica Minolta's Gavin Smith "Connect" on Book Cover Embellishment

Published: February 17, 2017

Frank talks to Gavin Smith of Konica, which distributed 800 copies of “The New Print Industry” book at EFI CONNECT Conference. We discuss the cover embellishment by MGI.

 

Video preview: Software Focus:  Staying on Main Street

Software Focus: Staying on Main Street

Published: February 16, 2017

What does "staying on Main Street" with your software product mean? It means using software for what it was intended to do and not trying to add features just because you can. Tight focus on both the development of software solutions and their use will keep everyone out of trouble.

 

Video preview: Clemson University: Contributing to the Printing Industry Talent Pool

Clemson University: Contributing to the Printing Industry Talent Pool

Published: February 15, 2017

Dr. Erica Walker, Lecturer in the Graphic Communications Department at Clemson University, talks with Senior Editor Cary Sherburne about the university's program and its contribution to attracting new talent to the printing industry. She emphasizes the importance of stressing print as an important element of multi-channel communications.

 

Video preview: Are you up to date on the latest M-Series and Viewing Standards?

Are you up to date on the latest M-Series and Viewing Standards?

Published: February 14, 2017

Ray Cheydleur, X-Rite's Printing & Imaging Portfolio Manager and Chairman of CGATS, provides an update on the most recent changes in the M-Series and viewing standards, and how they interact in terms of accurately and consistently measuring color, especially when optical brighteners are involved.

 

Video preview: Why Worry about Optical Brightening Agents and Their Impact on Color?

Why Worry about Optical Brightening Agents and Their Impact on Color?

Published: February 14, 2017

Son Do, Chief Technology Officer at Rods and Cones, a color management and workflow consulting firm, talks about the impact of optical brightening agents (OBAs) on color management and how to compensate for them. He explains how new standards for viewing conditions help ensure colors are in sync across a variety of lighting conditions. He also talks about the importance of having the right controlled lighting conditions and color measurement instruments.

 

Video preview: Are Printers Investing in Professional Services?

Are Printers Investing in Professional Services?

Published: February 13, 2017

Pat McGrew, Director of Production Workflow at InfoTrends, discusses recent InfoTrends research that reveals that printers are not so willing to pay for Professional Services, but rather, expect the vendor to support them with services as part of the purchase. The fact that vendors see services as a growth area reflects a disconnect that will be important to watch play out. She provides advice to both parties.

 

View More Videos

 

Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2017 WhatTheyThink. All Rights Reserved