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Frank Dumps His 1999 Catalogs

Published on November 6, 2013

Frank takes us on another journey - this time to a warehouse where he shows us some things he's been accumulating that he is parting ways with. All the catalogs that arrived at his house in 1999, a total of 490 catalogs! He used them to do analysis at the time of the types of paper used, size, and number of pages. Today he uses them to explain the changing nature of the printed catalog.




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By Luther Erlund on Nov 06, 2013

Frank - you should have recycled your 490 1999 catalogs to create the new round of catalogs for the next consumer!!!


By Paul Foster on Nov 06, 2013

Frank, I KNOW you plan to return the US Mail bins, right?


By Paul White on Nov 06, 2013

The USPS is really going to appreciate getting back their mail bins, Frank. Their return will substantially ease their operating deficit.


By Frank Romano on Nov 06, 2013

Thanks everyone
The postal buckets were borrowed from the mail house next door and returned.
As a result, the USPS is now profitable and Saturday delivery is no longer an issue.


By Frank Romano on Nov 06, 2013

The dumpster company sorts all the trash by type and the paper and board are separately re-cycled


By Connie Harrison on Nov 06, 2013

Frank, Frank, Frank. I am so disappointed in the action you took. Why-oh-why didn't you donate the 1999 collection of catalogs to the Museum of Printing in North Andover? Then, you could have collected catalogs during 2014 and put together a little exhibit for the museum showing the quantity drop. It might become a major draw - folks could bring their grand-kids to the museum, sit together in a comfy chair, peruse the catalogs and explain the way us old folks used to shop.


By Frank Romano on Nov 07, 2013

Thanks for the wag of the finger, but no one wanted them. Most said they had no place to store them. Space really is the final frontier.


By Howie Fenton on Nov 07, 2013

So how is this different from an episode of Hoarders? One could argue that it was part of a research project, but then what's the excuse if that research project was done in 1999?


By Frank Romano on Nov 07, 2013

I confess. I am a hoarder.
I even discarded PRE- magazines.


By David W. Dailey on Nov 12, 2013

Wrong Frank! My wife gets a couple of catalogs nearly every day, and this time of year the number is higher. As a printing educator, I am conflicted: I don't want to see printers lose business, but I don't want the catalogs stored around the house either.


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