Frank Romano on the changing nature of magazines and the impact on printing

This week with Frank Romano is sponsored by:

This week, Frank talks about the changing nature of magazine printing by showing his latest edition of AARP magazine and BusinessWeek. He covers inserts, promotions, and the emerging digital version.

Discussion

I recently bought a print copy of the New Yorker after several years of reading it on the Kindle and I nearly had an orgasm when I opened it up and saw that beautiful black type on shiny white paper. This year I'm teaching first-year photography students, and many of them are discovering print for the first time in their lives, having been born and raised digital. Their extreme enthusiasm for print leads me to believe the medium has great potential for the future.

Its sad that Newsweek took the total digital approach. Guess I'm moving to Time as I still like the print version........

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