Log In | Become a Member | Contact Us


Leading printing executives into the future

Connect on Twitter | Facebook | LinkedIn

Featured:   European Coverage     Production Inkjet Analysis     Industry Economic Snapshot

Frank Romano's Two Interesting Things from Graph Expo

Published on October 17, 2012

Frank Romano wraps up Graph Expo 2012 on the last day and gives us his two special things that he found interesting at the show.

Hi, this is Frank Romano for WhatTheyThink.com. It is the very end of the Graph Expo Show. They are packing things up; machines are wheeling off the floor. We are the last group here doing the last video. And I’ve been asked what are the two most interesting things you’ve seen? By the way, two is the best we can handle in this video.

We all know the Scodix, one of my favorite companies that does the wonderful texture, sensory printing with polymers. They’ve introduced something new, Scodix AROMA. So not only do you have this beautiful picture of these fruits and vegetables, but you can also – ah, they smell wonderful.

By the way, let me put this against the lens. If you put your nose against the screen you’ll be able to smell this. What they think is pioneered a new smell-o-vision and you should be able to smell that as well.

The other thing I found that was very interesting is from Sappi. Sappi is a paper company. They have done this wonderful book. It’s a series that they do called The Standard. But what they’ve done is try to show every different version of printing beyond flat. So you got holographic printing, you’ve got die cutting. You’ve got multiple colors, you’ve got metallic, you’ve got fluorescents. You got every kind of printing that you can possibly imagine in one book.

Now, if you want to see what print can do, go through this book. This is the most gorgeous material you have ever seen. You’ve got die cutting in here. You’ve got embossing, you’ve got foil stamping. You’ve got texturized printing of various kinds. You’ve got foldouts, you’ve got cutouts.

And then, in the back of the book they explain how it’s all done and how they get the special effects that they get. This is the kind of thing that’s going to make print continue to prevail. This kind of beautiful texturization, specialty finishing, that gives us the look and the feel of what print can really do. Now, I think budgets are going to expand so we can do more of this kind of stuff.

In the old days you had to send it off to special finishing companies. Today, many printing companies have the capability of doing this in house on even digital printing equipment. Because we’re seeing many of the machines add texturization, dimensional printing, coating and other features in line with their digital printing systems.

And Sappi does a whole series of seminars with Daniel Dijon, who travels around the United States talking about this kind of special printing. And he doesn’t even talk about the paper. Even though that’s an important part of everything that we do.

So if you’re with a paper dealer you should – a paper merchant or paper dealer, you should be able to get a copy of this book. Because this is really very special. And then, you’ll be able to take one of Daniel’s online webinar’s. Where he talks about this technology. How it’s done and how printers are using it to their advantage.

And those are the two special things that I saw at Graph Expo in 2012.

 

Post a Comment

To post a comment Log In or Become a Member, doing so is simple and free

 

 

Recent Videos

 

Video preview: Walter Isaacson Discusses Innovation with Cary Sherburne

Walter Isaacson Discusses Innovation with Cary Sherburne

Published: January 30, 2015

Walter Isaacson, CEO of the Aspen group and noted author, discusses his latest book, The Innovators. Many interesting historical tidbits are included in this interview, including thoughts from Steve Jobs and Isaacson’s conclusions about how to foster a culture of innovation in your company, including the need to cannibalize current products to prepare for the future. Watch the video, read the book. It’s important for the future of your business.

 

Video preview: Sweden has its own typeface. Frank says America should have one too

Sweden has its own typeface. Frank says America should have one too

Published: January 28, 2015

Frank discusses several options for an all-American font. Helvetica is not an option. After all, it means Switzerland. ATF Americana comes to mind.

 

Video preview: GMG's Bart Fret Talks Color Management

GMG's Bart Fret Talks Color Management

Published: January 28, 2015

Bart Fret Director of Sales, Large-Format, for GMG talks to Richard Romano about color management challenges for wide-format printing, managing color across multiple printing technologies, and the latest trends in proofing.

 

Video preview: HP Makes Bid for Corrugated Market with High-Speed Inkjet

HP Makes Bid for Corrugated Market with High-Speed Inkjet

Published: January 27, 2015

HP's inkjet web press platform is now in use as a solution for bringing vivid color and graphics to corrugated packaging. David Murphy, in charge of inkjet web marketing and business development for HP, explains the application and the strategy.

 

Video preview: Chili Publish Managing Partner Kevin Geominne on Web-to-Print Integration, Mobile, and Helping Printers Find Success Online Chili Publish

Chili Publish Managing Partner Kevin Geominne on Web-to-Print Integration, Mobile, and Helping Printers Find Success Online Chili Publish

Published: January 26, 2015

Print Software Section Editor Jennifer Matt sat down with Kevin Geominne, Managing Partner at Chili Publish to find out how Chili Publish approaches integration with other systems. What Chili Publish is doing to support mobile. And how they help printing companies find success with online services.

 

Video preview: Frank has two new Books on the History of the Industry

Frank has two new Books on the History of the Industry

Published: January 23, 2015

In a shameless plug, Frank discusses his two new books about the history of the Linotype company and the phototypesetting era. All proceeds go to education.

 

View More Videos

 

Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2015 WhatTheyThink. All Rights Reserved