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Whit Everett of Everett Graphics on heavy substrate packaging printing

Published on October 1, 2012

Cary talks with Whit Everett, President of Everett Graphics about their business and working with KBA on some new applications in the packaging segment that require heavier substrate printing.

Cary Sherburne: Hi, I’m Cary Sherburne, Senior Editor at WhatTheyThink and I’m here with Whit Everett who’s President of Everett Graphics. Welcome.

Whit Everett: Thank you very much, Cary.

Cary Sherburne: And you’re from Oakland, California.

Whit Everett: That’s right.

Cary Sherburne: Yeah. A great place. Maybe you just start by telling us a little bit about your company; when you were founded, how many employees, that kind of thing.

Whit Everett: Sure. We were founded in 1980. My father, Munson Everett, started with a single four-color press and we’ve grown it since then to 90 employees currently.

Cary Sherburne: And what’s the focus of your business?

Whit Everett: We’re in packaging, and we print almost exclusively on paperboard and now we’re getting in to some new heavier substrates, which is probably the reason for this interview.

Cary Sherburne: Sort of like corrugated, or…?

Whit Everett: Right. So we’re doing some applications where we’re replacing like Styrofoam in the marketplace, especially when it applies to fresh fruit.

Cary Sherburne: Okay. Great. And I understand that as part of that project, you have had some pretty interesting interaction with one of the press vendors in terms of developing a very unique press.

Whit Everett: Right. KBA’s been a partner for us now since -- well we’ve been working on the relationship for over three years. A number of trips to Dresdon and we’ve come up with a solution that will be in our plant in September and we’re really truly excited about it. You never know for sure but we think it’s a one-of-a-kind press in the world and it’s going to do some things that, like I said, we’re really, really excited about.

Cary Sherburne: I understand that KBA had brought together people from various parts of the organization to help develop this.

Whit Everett: Yeah. They had a really unique solution; they had part of their metal decorating operation was doing something with some very stiff substrates and they were able to take that and apply it to the Repeater 106 and come up with something that, like I said, it’s going to -- when we started getting in production, you guys will have to come out and we’ll show you the actual filming. I mean, you can film the actual press in production and how it’s going to be putting this product through it. I don’t know. KBA won’t promise more than 10,000 sheets an hour but we’re hoping to get up to about 12,000 sheets. When you see that substrate go in to the press, it’s pretty remarkable.

Cary Sherburne: And so this substrate, because of the -- it’s thicker, right?

Whit Everett: Right.

Cary Sherburne: It’s a thicker substrate. Well what does that do on the finishing end?

Whit Everett: Well the finishing end it still goes through some conventional equipment that had heavier substrate -- it doesn’t represent a problem, but it’s really unique to go through a litho press with this kind of thick substrate.

Cary Sherburne: Great. All right, great. And we’ll come back and talk a little bit more about the folding carton market.

Whit Everett: Great.

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