Log In | Become a Member | Contact Us


Market Intelligence for Printing and Publishing

Connect on Twitter | Facebook | LinkedIn

Featured:     WEBINAR: Keeping Print in the Mix in Customer Communications     European Coverage

Axel Robert of Ubisoft on automating prepress

Published on August 16, 2012

Cary Sherburne again talks to Axel Robert, Prepress, Print Studio, and Graphic Chain Quality Manager at Ubisoft about how they've used Enfocus products to automate their prepress process.

Cary Sherburne: Hi, Cary Sherburne, Senior Editor at What They Think and I'm here with Axel Robert who is with Ubisoft in France and we're back to talk a little bit more about how he's been able to use some of the Enfocus products to automate his prepress process. You talked to me earlier a little bit about the metadata and how that works.

Axel Robert: Yeah. For us it's very obvious now to have a lot and more information about our customer and our external agencies too. So we decided to grow up, I started with just Full Switch, but I had no—I didn't need to keep some metadata, some important metadata and so we decided to switch from Full Switch with Power Switch and Power Switch is very, very powered to do this kind of job, especially because with Connect it offered the possibility to have a lot of information inside a PDF, plus XML and then we can do a lot of things with this PDF, especially with the Switch client and also to do certain transformations that depends on the PDF's what they go through, which flow off another flow.

Cary Sherburne: And so that took a lot of the human intervention out, so the files come in and they're automatically handled using Pit Stop Connect and Switch.

Axel Robert: Yeah. After having Pit Stop Connect we don't have any metadata, so it was very, very difficult to change something, to root something to send information. For example, if a PDF is not good because there is a wrong color space what can I do? So I had just the ability to send an email to the marketing team.

Cary Sherburne: Automatically.

Axel Robert: Automatically, but the marketing team doesn't know. They don't know what is this kind of problem. We needed to solve this kind of problem because we have no time to change, to fix and time is money. Postpone is unthinkable for us, so metadata is the only way to have the good information to do the good thing and to decide what we need to do with a problem or if it's not really a problem, if we agree with this kind of PDF.

Cary Sherburne: So and that has allowed you to continue to do more and more work with less people.

Axel Robert: Yes, that's why also why I decided to go to Power Switch too because as you say I'm the only one. I'm the only graphic reference. I'm the only quality manager for all the group all around the world. So I have not only this job to do because I prepare the color often for all our printers too. I have to check when we have a problem directly to the manufacturer of the printer too. So I don't have the time to fix all the problems we have with our PDFs.

Cary Sherburne: It's great to hear your story because as you may or may not know I've been following the progress of the Switch product family for quite a long time and it's great to hear somebody using it and getting all the advantages of it. So thank you very much.

Axel Robert: Okay, thank you.

Email Icon Email         

 

 

 

Recent Videos

 

Video preview: ThreadX Gearing Up to Be an Informative Conference for the Garment and Apparel Decorators Community

ThreadX Gearing Up to Be an Informative Conference for the Garment and Apparel Decorators Community

Published: January 22, 2018

SGIA's President & CEO Ford Bowers shares information about the upcoming ThreadX Conference, scheduled for 25-28 February in Palm Springs. Designed to support the garment and apparel decorators community, the second largest community within SGIA, ThreadX will feature well-known speakers and thought leaders from the industry.

 

Video preview: Frank on

Frank on "Paper Shamers"

Published: January 19, 2018

Frank goes on a mini rant against those folks who shame us for using paper. He calls them “paper shamers” as he takes them to task for creating guilt trips for those who use paper.

 

Video preview: SGIA and PIA: Why the partnership?

SGIA and PIA: Why the partnership?

Published: January 18, 2018

Ford Bowers, President & CEO of SGIA, talked with us about the partnership between SGIA and PIA, and the value to their respective memberships. A key element is introducing SGIA's membership to the many conferences that PIA hosts, as well as participation in legislative affairs activities.

 

Video preview: iLearning from Printing Industries of America: All new, available 24/7

iLearning from Printing Industries of America: All new, available 24/7

Published: January 17, 2018

Michael Makin, CEO of the Printing Industries of America, shares information on PIA's iLearning University for the printing industry, which has been completely retooled and includes the opportunity for certification across a variety of disciplines, including Customer Service. Core content included in PIA affiliate membership fees.

 

Video preview: Thayer Long on NPES Rebrand and New Mission

Thayer Long on NPES Rebrand and New Mission

Published: January 17, 2018

Richard Romano talks to Thayer Long about the name change from NPES to Association for Print Technology, as well as the association's new mission to drive the industry forward.

 

Video preview: Idealliance: Taming the Wild West of the Packaging Supply Chain

Idealliance: Taming the Wild West of the Packaging Supply Chain

Published: January 16, 2018

Tim Baechle, Vice President at Idealliance, talks about how Idealliance is repositioning itself around three primary goals: communication, education and validation. With offices around the world hte organization's evolution to a think tank has changed the model of how it works. Programs like G7 and BrandQ create a swim lane for the packaging supply chain to create seamless communication. Baechle shares thoughts about how the organization is serving some of the worlds largest brands and converters to tame what he calls the Wild West of Packaging.

 

View More Videos

 

Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2018 WhatTheyThink. All Rights Reserved