Log In | Become a Member | Contact Us


Market Intelligence for Printing and Publishing

Connect on Twitter | Facebook | LinkedIn

Featured:     Production Inkjet Tools & Resources     Industrial Print Analysis     European Coverage     Conversations on Print Podcast

Thought Leadership Video Series

Mike Ring of Xeikon Provides an update with their recent focus on packaging

Published on July 10, 2012

Cary Sherburne:  Hi.  I’m Cary Sherburne, Senior Editor at WhatTheyThink and I’m here with Mike Ring who is Vice President of Worldwide Marketing for Xeikon.  Welcome.

Mike Ring:  Thank you.

Cary Sherburne:  So Xeikon, you know—well, obviously, you guys brought color digital printing to the market very early on with maybe one other company.  And, you know, you’ve been in the market a long time, been through a lot of ups and downs here and there, and a little under the radar lately.  So can you just spend a few minutes, kind of bringing us up to date on what’s going on with the company?  Who owns you, you know, how does that all work?

Mike Ring:  The name change and all that stuff?

Cary Sherburne:  Yeah.

Mike Ring:  Sure, absolutely.  Well, as you said, we’re one of the first pioneers to bring digital print to reality about almost 20 years ago.  But in the last couple of years we’ve been really focused to take our technology into the label and packaging market.  So you probably haven’t heard a lot about us from a commercial print perspective, but we’ve been very focused in the markets for label and packaging.  In fact, in the last 12 months, we’ve doubled our market share and now command about a 20 percent worldwide share.

Cary Sherburne:  Share in terms of digital label?

Mike Ring:  In label, yes, absolutely.  So we’ve been really kind of—we went back to figuring out who we were and where we fit well, and saw that as an opportunity for us a couple of years ago, and that’s really where we’ve been focusing.  And now, with our new technology, we’re really seeing ourselves being able to play right smack dab in the general commercial print marketplace again.

Cary Sherburne:  And one of the—I don’t want to get into a lot of speeds and feeds—but one of the things that I found interesting about your products, and some companies do this and others don’t, is that typically if you come to market with a new model to the extent possible, and people want to upgrade to the next one, you know, the next one, it’s field upgradeable.

Mike Ring:  Correct.

Cary Sherburne:  That’s pretty interesting, including not only speed but width.

Mike Ring:  Width, right, and that’s common around our label press.  So we found as label converters are just beginning to implement digital, they don’t have the ability to make a large investment but their business plan will put them two or three years from now needing either the wider web width or the faster speed.  So we designed that modularity in mind knowing that, and it’s really from our experience from bringing digital to market, that the customer’s business model will grow and they’re going to need capabilities, so we built that modularity into the machine on day one.  So in the field, we can either go to a wider web or to the faster speed.

Cary Sherburne:  Or both.

Mike Ring:  Or both, yeah.

Cary Sherburne:  That’s great.  And then you’re also making a little sort of debut, or maybe you’ve been doing it, but into the folding carton market.

Mike Ring:  Yeah.  Actually, when we went—so two years ago we went from a 13-inch web to a 20-inch web on the label press, that starts to flirt in the folding carton space.  And so we’ve had a lot of customers pull us into folding carton.  One of the things we learned with label is that there’s a wide variety of substrates and they have a huge impact on the output and the quality, so we are cautiously moving into the folding carton to make sure we understand the full ramifications.

Because the thing we’ve learned most, it’s not just putting toner onto the folding carton or the material; there’s a lot of finishing requirements, you know, folding and gluing.  And so understanding who to partner with there is also important.  So that’s where we’re—we’re clearly in that space, but we’re probably not making as much noise about it as other people are because we want to make sure that we have a turnkey solution for the customer.

Cary Sherburne:  And in terms of finishing, in particular, because there’s the creasing and there’s the laser cut—presumably laser—do you have partners lined up for that?

Mike Ring:  Yeah.  We have a network called the Aura Network, which is, you know, we surround ourselves with suppliers, be it on prepress or post-press, workflow or substrates.  We’ve gone out and aligned ourselves with the leading providers and have announced a folding carton suite.  So we’ve done the leg work for the converter and figured out what is the optimal fit and the solution.

Cary Sherburne:  And what is that on the back end?

Mike Ring:  Well, the folding carton suite is a combination of certain substrates, workflow, our engine, and then we have a strong partnership with a company called GM.  We also work with AB Graphics, Delta, and many others.

Cary Sherburne:  Okay.  Thank you.

Email Icon Email         

 

Post a Comment

To post a comment Log In or Become a Member, doing so is simple and free

 

 

Recent Videos

 

Video preview: Frank Talks to Shaw Carpeting about Label Printing on the Konica KM-1

Frank Talks to Shaw Carpeting about Label Printing on the Konica KM-1

Published: October 20, 2017

Dwight Blackwell of Shaw Carpeting in Georgia just installed a Konica KM-1 to print labels that are glued to the back of carpeting. The Konica KM-1 prints 6 pages on one sheet and Shaw will replace a number of smaller printers with this new unit.

 

Video preview: PGSF Scholarship Recipient Colby Kibbe Talks About Finding a Career in the Industry

PGSF Scholarship Recipient Colby Kibbe Talks About Finding a Career in the Industry

Published: October 19, 2017

Colby Kibbe a PGSF scholarship recipient and now a Project Manager at EFI talks about what drew him to the industry. Scholarship and internship programs influenced his interest and growth in the industry.

 

Video preview: Bookmasters Turns to Digital and Production Inkjet for Its Book Printing Ops

Bookmasters Turns to Digital and Production Inkjet for Its Book Printing Ops

Published: October 18, 2017

Ken Fultz General Manager at Bookmasters talks about how production inkjet printing is changing book production. Bookmasters has gone through three transitions offset to digital toner to production inkjet. Hear their story.

 

Video preview: Professor Erica Walker on Guiding Students into Careers in Print

Professor Erica Walker on Guiding Students into Careers in Print

Published: October 17, 2017

Dr. Erica Walker an Assistant Professor in the Department of Graphic Communications at Clemson University talks about attracting students to the industry and helping them match career goals with different training and education levels.

 

Video preview:

"Have You Heard the Cover"

Published: October 16, 2017

Dr. Joe Webb and Richard Romano talk about the production of a special edition of their new book The Third Wave that included interactive print elements.

 

Video preview: Frank Visits Strategic Factory

Frank Visits Strategic Factory

Published: October 13, 2017

Keith Miller took a small print shop and grew it into an $18 Million super shop called Strategic Factory. He changed the concept of what a printer is. Call the company what you wish but they still put imagery on all kinds of substrates for marketing applications.

 

View More Videos

 

Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2017 WhatTheyThink. All Rights Reserved