Log In | Become a Member | Contact Us


Market Intelligence for Printing and Publishing

Connect on Twitter | Facebook | LinkedIn

Featured:     SGIA EXPO     Production Inkjet     Installations and Placements Tracker

For Consolidated Graphics Color is Key in Photo Books

Published on November 11, 2011

Cory Sawatzki, Director of Operations for Consolidated Graphics, shares some of the key things CGX is focusing on with their venture into the photo book niche.

Hi, I’m Cory Sawatzki; I’m with consolidated Graphics out of Houston, Texas.  I’m the Director of Operations Technology.  I felt as if it was important to talk about… being in the photo book industry and that being a niche that we’ve really found to be good for us, one of the things that a lot of people just bypass is the necessity for good color.  You know, what you’ll see is, is you know, these people send their pictures of their families in and you know, not everybody is a color genius or a camera guru, so you get lots and lots of different variables and you have to be able to manage those properly.  

Most of the people who we do photo books with are very savvy when it comes to how to prep those files and give them to us, but we had to find ways of really stabilizing color across and across what’s a worldwide footprint as well.  When you’re printing these books off you know, 60 or 70 different presses, it’s very, very difficult to know that they’re all going to print the same.  

We’ve used a couple of tools that we’ve been really successful with.  We had originally, we looked out to CGS and their Oris technology has been a phenomenal tool for creating device link profiles and keeping those presses stable.  The other thing is, when I talk about you know, savvy clients, you know, those savvy clients need proof that you’re doing what you say you’re gonna do.  You promise them a Delta EF4, you know, you have to prove that and so being as big a footprint as we are, we looked out for tools that would help us control those, centralize them, and be able to keep up with them.  We’ve actually implemented Task Arrow at our major digital facilities to track that color.  It’s, you know, it gives us the ability to really trend presses.  Even to find out if there’s particular times of the day where they maybe fluctuations for some reason, beginning ends of parts of paper, maybe a batch of paper that’s bad.  We have to know those things.  

So through that tool we are able to centrally monitor, keep warnings on about fluctuations and it’s been very successful.  I mean, at the end of the day, you just have to know that if you’re gonna be in that niche, there’s a higher expectation and because of that, you need to be ready to invest and you know, keep up with the technologies that are out there that will allow you to do it because they won’t do it on their own.  And if you’re going that big, **** will be running on several presses, so in different varieties of presses.  So managing that is a heavy project, but it’s one where we’re happy to be in and hope to be in for some time to come.  

         Email Icon Email    Reprint Icon Embed/Reprint

 

Post a Comment

To post a comment Log In or Become a Member, doing so is simple and free

 

 

Recent Videos

 

Video preview: CloudLab's Tailor-Made Web-to-Print Solutions

CloudLab's Tailor-Made Web-to-Print Solutions

Published: October 17, 2018

Marc Horriar, CEO and Founder, talks about CloudLab, one of the largest web-to-print vendors in Europe, and whose U.S. branch opened in 2017. CloudLab has more than 200 customers in 25 countries. Some of the largest online print businesses in the world use CloudLab, which focuses on solutions tailored to each business rather than a one-size-fits-all approach.

 

Video preview: New RSA Releases Help Boost In-Plant Automation and Productivity

New RSA Releases Help Boost In-Plant Automation and Productivity

Published: October 17, 2018

Vince Tutino, Senior Product Manager for Rochester Software Associates (RSA), discusses three updated products designed to increase productivity and automation for in-plants: WebCRD Web to print software, QDirect output manager, and RSA's Universal prepress suite, ReadyPrint.

 

Video preview: Colter and Peterson Announces New Saber Cutting Line

Colter and Peterson Announces New Saber Cutting Line

Published: October 16, 2018

Finishing products manufacturer Colter and Peterson has been in the industry for 100 years and continues to innovate the paper finishing business. President Bruce Peterson, grandson of the company's founder, talks with Kelley Holmes about C&P's new line of Saber cutters.

 

Video preview: HYBRID Software and Global Graphics Firming Up Relationship

HYBRID Software and Global Graphics Firming Up Relationship

Published: October 16, 2018

Guido Van der Schueren, Chairman of the Board for HYBRID Software, talks about the company and plans of a Global Graphics acquisition.

 

Video preview: SGIA Acquires Graphics of the Americas

SGIA Acquires Graphics of the Americas

Published: October 15, 2018

Ford Bowers, President and CEO of SGIA, talks with Cary Sherburne about SGIA's recent acquisition of the Graphics of the Americas show.

 

Video preview: Producing High-Value Print Applications with Scodix's Ultra2 Pro

Producing High-Value Print Applications with Scodix's Ultra2 Pro

Published: October 15, 2018

Mark Nixon, General Manager for Scodix, introduces the Ultra2 Pro at PRINT 18, able to cast and cure, a process that can create very high-value, digitally embossed applications, from holographics to foil.

 

View More Videos

 





Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2018 WhatTheyThink. All Rights Reserved