Thought Leadership Video Series
Joe Fazzi discusses the new XRGA color standard
Published on October 5, 2010
INTERVIEWER: So now, what are some of the solutions that X-Rite has for dealing with not only the optical brightener issue, but other color measurement and management problems.
JOE FAZZI: I would say the most important feature right now is when—when, we, our industry, focuses heavily on proofs. So we make proofs, the designer okays the proofs and the proof is sent to the printer. We use an instrument, it been done at the studio level for getting the proof done and then we have another instrument that’s at the press side. And the instruments themselves are challenged. The industry went and said, “Hey, you know what? I need an instrument to do this and I need a lot of them.” Well, I can make a really good one for $5,000 or you know, I can make an industry acceptable one for $900.
When we have a good price point for an instrument that’s reliable, we do have some variation. And the variation between instrument to instrument is – can be a challenge, at times.
What X-Rite has come out with is, XRGA is a way for them to correct the error from instrument to instrument. So it’s a very effective way for us to correct the inner instrument variation, take the guesswork out of, is this proof good or bad. And is it bad because of my instrument. Very, very useful. Very exciting technology.
Digital Direct-to-Corrugated: Disruptive Technology On The Way
Published: October 25, 2016
Mike Schliesmann, Senior Vice President at Wisconsin-Based Great Northern Corporation, talks about why the company is interested in digital direct-to-corrugated printing and how this will bring disruptive technology to corrugated.
"We believe in the printed word"
Published: October 23, 2016
"We believe in the printed word". So declares Claus Bolza-Schünemann, president of KBA, as he reviews the state of the industry as a whole and his company's position within it. He says that the success of drupa 2016—an event he traveled the world to promote as chairman of its executive committee—proves that there is no longer any excuse for "whining and crying about how bad the industry is." He also discusses how KBA regained its strength and forward momentum after several tough years of post-recession restructuring.
To Inkjet Or Not? The thINK Conference helps in the decision process
Published: October 20, 2016
Jen Mitchell, Marketing Director at Harding Poorman, talks about the value of the thINK conference in terms of staying abreast of industry developments and being able to network with peers. The company has not yet invested in inkjet and views the thINK platform as an excellent part of the education and due diligence process.
thINK "Beyond the Box" in Production Inkjet
Published: October 18, 2016
Mark DeBoer, Director of Customer Experience at Darwill and thINK conference chair, talks about the maturation of the conversation about production inkjet "beyond the box." He sees more emphasis on data at the thINK conference, as an example, "stretching our imaginations as to what is possible with data." He also touches on the advances that have taken place in finishing for production inkjet.