Thought Leadership Video Series
Joe Fazzi discusses the new XRGA color standard
Published on October 5, 2010
INTERVIEWER: So now, what are some of the solutions that X-Rite has for dealing with not only the optical brightener issue, but other color measurement and management problems.
JOE FAZZI: I would say the most important feature right now is when—when, we, our industry, focuses heavily on proofs. So we make proofs, the designer okays the proofs and the proof is sent to the printer. We use an instrument, it been done at the studio level for getting the proof done and then we have another instrument that’s at the press side. And the instruments themselves are challenged. The industry went and said, “Hey, you know what? I need an instrument to do this and I need a lot of them.” Well, I can make a really good one for $5,000 or you know, I can make an industry acceptable one for $900.
When we have a good price point for an instrument that’s reliable, we do have some variation. And the variation between instrument to instrument is – can be a challenge, at times.
What X-Rite has come out with is, XRGA is a way for them to correct the error from instrument to instrument. So it’s a very effective way for us to correct the inner instrument variation, take the guesswork out of, is this proof good or bad. And is it bad because of my instrument. Very, very useful. Very exciting technology.
Frank on "Paper Shamers"
Published: January 19, 2018
Frank goes on a mini rant against those folks who shame us for using paper. He calls them “paper shamers” as he takes them to task for creating guilt trips for those who use paper.
SGIA and PIA: Why the partnership?
Published: January 18, 2018
Ford Bowers, President & CEO of SGIA, talked with us about the partnership between SGIA and PIA, and the value to their respective memberships. A key element is introducing SGIA's membership to the many conferences that PIA hosts, as well as participation in legislative affairs activities.
iLearning from Printing Industries of America: All new, available 24/7
Published: January 17, 2018
Michael Makin, CEO of the Printing Industries of America, shares information on PIA's iLearning University for the printing industry, which has been completely retooled and includes the opportunity for certification across a variety of disciplines, including Customer Service. Core content included in PIA affiliate membership fees.
Thayer Long on NPES Rebrand and New Mission
Published: January 17, 2018
Richard Romano talks to Thayer Long about the name change from NPES to Association for Print Technology, as well as the association's new mission to drive the industry forward.
Idealliance: Taming the Wild West of the Packaging Supply Chain
Published: January 16, 2018
Tim Baechle, Vice President at Idealliance, talks about how Idealliance is repositioning itself around three primary goals: communication, education and validation. With offices around the world hte organization's evolution to a think tank has changed the model of how it works. Programs like G7 and BrandQ create a swim lane for the packaging supply chain to create seamless communication. Baechle shares thoughts about how the organization is serving some of the worlds largest brands and converters to tame what he calls the Wild West of Packaging.