Ted Raymond discusses transforming to a marketing services provider
Published on June 18, 2010
My name is Ted Raymond with Allegra Print Imaging in Scottsdale, Arizona. Our transformation to a marketing service provider started several years ago and it started fairly simply with just leveraging some variable data print technology and we really took advantage of the education that could be provided to us from companies like XMPie and Xerox to learn just the basics. And that continued to evolve into being a mailing services provider and ultimately to cross media. We got some great education from Mind Fire that really took us to the next level and allowed us to begin to get into the online space as well as the traditional print space. And today that’s expanded through some strategic partnerships to include things like search engine optimization and search marketing, social medial as well as continuing to expand on variable data print, direct mail and cross media technology with both email and personalized URL’s.
Dot-com Printers. Where are they now?
Published: October 28, 2016
Frank found a copy of one of his old books that covered the dotcom boom of the late 1990s. It is interesting to see who was who then and who is still around now. (Watch this one in full screen)
Production inkjet brings scalability, improved uptime to DMS Ink
Published: October 27, 2016
Christine Soward, President and Owner at DMS Ink in Ohio, has grown the business from $2 million to $20 million since 2005. The company introduced inkjet as a means to continue to scale the business and increase uptime. Two Canon roll-to-roll production inkjet presses and a Canon VarioPrint i300 sheetfed inkjet press replaced 7 toner devices, delivering more than 90% uptime.
GMC: Working to bridge the print/digital gap
Published: October 26, 2016
Rich Lloyd, VP of Sales for GMC, shares the company's strategy to help customers bridge the gap between printed and digital communications and to service the enterprise on multiple levels. He cites the industry skills that ideally position service providers to be a single source communciations services provider.
Digital Direct-to-Corrugated: Disruptive Technology On The Way
Published: October 25, 2016
Mike Schliesmann, Senior Vice President at Wisconsin-Based Great Northern Corporation, talks about why the company is interested in digital direct-to-corrugated printing and how this will bring disruptive technology to corrugated.
"We believe in the printed word"
Published: October 23, 2016
"We believe in the printed word". So declares Claus Bolza-Schünemann, president of KBA, as he reviews the state of the industry as a whole and his company's position within it. He says that the success of drupa 2016—an event he traveled the world to promote as chairman of its executive committee—proves that there is no longer any excuse for "whining and crying about how bad the industry is." He also discusses how KBA regained its strength and forward momentum after several tough years of post-recession restructuring.