Log In | Become a Member | Contact Us


Market Intelligence for Printing and Publishing

Connect on Twitter | Facebook | LinkedIn

Featured:     January Economic Webinar     Printing Business Outlook 2017 Report     European Coverage     Production Inkjet Analysis

Tim Fischer gives an update on the latest at NAPL

Published on January 11, 2010

Interviewer:  Hi, Cary Sherburne and Senior Editor at WhatTheyThink.com and I'm here with Tim Fischer, who is Senior Vice President at NAPL.  Welcome.  

Tim Fischer: Well thank you, Cary.  

Interviewer:  So, how are things going these days at NAPL?  

Tim Fischer: Doing well.  We’re challenged like the rest of the industry; we’ve got to make changes and kind of keep up with what people want.  We’re really seeing some great results, we’re changing the way we’re interacting with our clients in a different way as opposed to just sending information out and hope people understand and understand what to do with that information.  We’re now really emphasizing interactive approach through a consultant.  

Interviewer: That’s great.  And I understand Cindy Woods is working with you now.  

Tim Fischer: Cindy is working as – is managing our whole marketing area.  And her husband, Bill Woods, has joined us also as a Senior Consultant.  

Interviewer: Well that’s great.  And of course, we’ve very pleased to have a partnership in place with NAPL.  

Tim Fischer: Yes, we are.  

Interviewer: At What They Think.  

Tim Fischer: It’s going well.  The premium access is a hit with our members.  I’m finding more and more printers coming to your site and I think it’s well worth it.  I mean –

Interviewer: And we’re selling some of your stuff through our store too.  

Tim Fischer: That’s right.  The studies and –

Interviewer: Yeah, so that’s been very good.  And hopefully we’ll get some consultant engagements together because you’ve got a great team and as people are calling us looking for help, we can call on your to –

Tim Fischer: Absolutely.  Love to.  

Interviewer: Yeah, that’s great.  So, well thank you very much.  

Tim Fischer: Thank you.

Email Icon Email         

 

 

 

Recent Videos

 

Video preview: What Color is Consistent?

What Color is Consistent?

Published: January 20, 2017

Color management works, and it has been available to designers and printers for more than 25 years. Why then do we still make mistakes in color reproduction? Shoshana Burgett of X-Rite Pantone notes that CM has to be understood as something more than calibrating a monitor. It is a set of steps, processes, and tools that must be in place across the entire production workflow, always with monitoring for continuous improvement. Designers who want color to be consistent in all the channels they are now responsible for can find the help they need in CM, Burgett says.

 

Video preview: Frank on Pre-VDP Personalized Direct Mail

Frank on Pre-VDP Personalized Direct Mail

Published: January 20, 2017

Frank Romano keeps EVERYTHING. This week he shares his collection of pre-VDP personalized direct mail when everyone was a winner. Direct marketers tried every trick to get you to open the envelope.

 

Video preview: The Challenges of Managing Color in a Global Supply Chain at Canadian Tire Retail

The Challenges of Managing Color in a Global Supply Chain at Canadian Tire Retail

Published: January 19, 2017

Angela Stone, Manager of Packaging Optimization at Canadian Tire Retail, is responsible for all of the private label packaging that is used for the wide range of products it offers. It covers all types of packaging, from folding carton to flexible to sewn-in labels. She talks about how she handles color management across this disparate array of packaging applications.

 

Video preview: What PDF 2.0 Will Mean for the Printing Industry

What PDF 2.0 Will Mean for the Printing Industry

Published: January 17, 2017

Mark Lewiecki, Senior Product Manager at Adobe, talks about PDF 2.0, now being developed through the International Standards Organization which has responsibility for the PDF standard. A key new attribute is the ability to put page-level media-specific information directly into the PDF file. The ISO is also defining the metadata as it relates to media, especial for variable data printing, and is incorporating CxF spectral data into the PDF file.

 

Video preview: Learn About Anti-Counterfeiting Measures in Packaging

Learn About Anti-Counterfeiting Measures in Packaging

Published: January 17, 2017

Christine Gallagher, Director of Commercialization at Sonoco Trident, a division of the $5.2 billion packaging organization Sonoco, comes from a brand owner background. She speaks about the latest trends in anti-counterfeiting in packaging and how Sonoco Trident controls anti-counterfeiting measures, including reporting, and next generation developments that empower consumers.

 

Video preview: Leveraging Standards and Specifications to Get to Great Color

Leveraging Standards and Specifications to Get to Great Color

Published: January 16, 2017

Don Hutcheson of HutchColor, one of the industry's most knowledgeable color experts, shares his thoughts on the latest developments in color management and the tools print service providers should have to be able to print to the numbers and deliver against customer color expectations. He explains how industry standards are driving more process control into the art and science of printing.

 

View More Videos

 

Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2017 WhatTheyThink. All Rights Reserved