Color Frank Quizzical

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Color Frank Quizzical

Frank learned that the color of chocolate was once red. This took him down a rabbit hole of "Color of the Year" by over 20 painters, inkmakers, decorators, and others. He thinks the American printing industry should compile data on ink purchases and produce a real color of the year.

Published on December 13, 2024

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WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.