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In Part One of this two-part series, learn how print and social media work together for a more effective marketing strategy. Social media is all the rage and the print component of an effective marketing campaign often gets overlooked. Whether it is printed signage, direct mail or social media “bugs” and handles included in printed marketing collateral, print can be leveraged to drive more traffic to social media venues and to improve monetization of social media investments. Hear from experts on the front line of social media who will share their knowledge and expertise, giving you actionable ideas you can implement immediately for your business and for that of your clients.
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