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Interviews with Industry Executives, Commentary & Analysis from WhatTheyThink Contributors and other video features.

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Tomer Ohavi Shares Sign and Display Graphics Portfolio Updates at EFI

At drupa 2024, WhatTheyThink's Eric Vessels spoke with Tomer Ohavi, Senior Director of Product Management, Display Graphics at EFI. Tomer explains the benefits of the new EFI VUTEk Q3h hybrid platform, available in 10 configurations with flatbed or roll-fed options. EFI used drupa to roll out enhancements to its entire line up of sign and display graphics portfolio. Watch Video

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Durst Product Strategy

Christian Harder, Vice President, Sales at Durst provides an update on Durst's product strategy. In the display graphics segment, the company is focused on adding automation to support streamlined production. In the labels segment, the company is developing hybrid solutions utilizing analog and inkjet production. The company is also developing software to support modern print production. Watch Video

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Product Showcase: Harris & Bruno ZRX Digital Embellishment System

Spencer Bruno, Product Manager at Harris & Bruno International provides a product tour of the new Harris & Bruno ZRX Digital Embellishment System. The ZRX pairs the Harris & Bruno Chamber-Anilox system with inkjet technology to create a system that supports flood coat, spot coat, and foil stamp embellishments. Watch Video

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Kodak's PRINERGY Platform and Cloud-Based Solutions

David Zwang and Jim Barnes, Chief IT Implementation Officer, Kodak, talk about the workings of the PRINERGY platform. They discuss the platform's support for offset and digital printing, and the advantages of cloud and virtualization. They also touch on the adoption of cloud-based solutions and their long-term goal of supporting customers' current environments while shaping the future. Watch Video

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Booth Tour: Dalim Software at drupa 2024

Tim D'Elia, Director of Product Strategy, Dalim Software shows the Dalim booth at drupa. Watch Video

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Product Showcase: durst KJet

Martin Leitner, Product Manager, Labels & Flexible Packaging, durst shows the new KJet hybrid concept label printer. Watch Video

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Product Showcase: Reka Klebetechnik

Katharina Armbruster, Sales Manager - European Adhesive Specialist, Reka Klebetechnik, demonstrates the strength of Reka Klebetechnik's glue for packaging applications. Watch Video

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Product Strategy: Miraclon at drupa 2024

Deana Conyard, Director of Product Marketing, Miraclon, takes us through the Miraclon booth at drupa 2024 and their flexo solutions. Watch Video

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HP Industrial's Future-Ready Printing Solutions with Marcus Weiss

David Zwang and Marcus Weiss, General Manager, EMEA - HP Industrial Printing, HP, talk about HP's innovative printing and automation solutions showcased at drupa. They discuss the growing interest in general commercial print and HP's commitment to transforming the perception of print through value addition and customization. HP's holistic approach, which includes integrating existing workflows and openness to third-party integration, is also discussed. Watch Video

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Innovations in Book Production with Müller Martini

Ingolf Fritzsche, Product Manager, Digital Solutions, and Ronald Reddmann, Product Manager, Softcover Solutions, Müller Martini, introduce their latest innovations in book production at the drupa video studio. They highlight a new book block solution that changes folding patterns in under 10 seconds, enhancing productivity and sustainability. The Connex workflow system and high-speed unique book production are key digital advancements. Watch Video

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Frank Hails the WhatTheyThink Team

Frank inflates our editorial team's egos by talking about how well-documented drupa 2024 was. Watch Video

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Digital Transformation in Packaging Industry: A Conversation with Christian Zeller

Christian Zeller, Head of Marketing, BOBST, delve into the industry's shift towards digitalization and connectivity. They introduce BOBST Connect, a data-driven solution for the packaging value chain. The discussion emphasizes an application-centric approach, end products and customer-centricity. They also highlight the global availability of competence centers and ways to connect with sales teams. Watch Video

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Driving Digital Transformation: Innovations and Challenges in the Printing Industry

Volker Leonhardt, Global Sales and Marketing and Andy Fetherman, President and CEO, Müller Martini North America, talk about their commitment to driving digital transformation and presenting their latest innovations. They share the positive response they've received for their Smart Factory solutions and discuss the challenges faced in the industry. Looking ahead, they see a future dominated by robotics, automation, and a strong emphasis on internal culture and customer relationships. Watch Video

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Generative AI: Koenig & Bauer's Kyana Assist and the Future of Automation

Sandra Wagner, Vice President, Koenig & Bauer talks about the features of their generative AI, Kyana Assist. She talks about its advantages for users and the digital unit's emphasis on technology and AI. They also spotlight the market's need for automation and data use, and how the technology is accessible to all customers, regardless of size. Watch Video

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Heidelberg's Innovations in Packaging Automation

Christian Steinmassl, Executive Vice President Packaging Division, and Joerg Daehnhardt, SVP of Segment Management Packaging, Heidelberg talk about the significance of packaging and its various market segments. They discuss the role of automation, operator guidance and AI-driven systems in enhancing packaging performance. They also touch on Heidelberg's flexo web-fed press and the Boardmaster, both designed for high-volume folding carton applications. They also addresses the digitization of the pre-print process and the challenges of lengthy make-readies in converting equipment. Watch Video

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Booth Tour: Massivit at drupa 2024

Erez Zimerman, CEO and Avi Cohen, VP Sales & Marketing, Massivit take us on a tour of the Massivit booth at drupa 2024. Watch Video

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Frank Pennisi talks about EFI's Product Strategy

Cary Sherburne interviews EFI CEO Frank Pennisi about EFI’s digital inkjet printing equipment portfolio for packaging, textile and sign & display graphics. Watch Video

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Incorporating Adobe Products into OEMs: An Interview with Mark Ridgeway

Mark Ridgeway discusses his role as the OEM Technical Account Manager in the EMEA region. He emphasizes the significance of integrating Adobe products into OEMs' RIP and the importance of customer feedback. He explains the necessity for support, technical assistance, and continuous product improvement. He also talks about color management, intuitive workflows, and software simplification. Watch Video

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Promoting Sustainability in the Printing Industry

Cary Sherburne and Jonathan Graham, Executive Director, Sustainable Green Printing Partnership (SGP), talk about SGP's mission to foster sustainability in the printing industry. They discuss the creation of a sustainability management system and certification program for printers, touching on topics like FSC certified paper, supply chain sustainability and reducing carbon footprint. Watch Video

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Graphco's Innovations and Philosophy: An Interview with Chris Manley at drupa 2024

Cary Sherburne interviews Chris Manley, President, Graphco, at drupa 2024. They talk about Graphco's focus at drupa, including RMGT, Foliant Laminating Equipment, SD Italy and Standard Horizon booths. He also introduces SD Italy's hybrid CNC routing and cutting machines and explains Graphco's 'Unfair Advantage' philosophy. Watch Video