Will apps replace printed show directories? Frank shows off his drupa 1972 show directory and some other recent directories—and an app that served as the directory for a recent show. He has had his drupa directory for 48 years. Will today’s trade show apps be readable in 48 years? He feels that any trade show with the word “PRINTING” in its name should have a printed directory.
© 2021 WhatTheyThink. All Rights Reserved.