Printing News Group Joins WTT Media to Expand Independent Industry Coverage
Tuesday, July 24, 2018
WTT Media, the parent company of WhatTheyThink.com, today announced that the Printing News Group is joining the organization to strengthen the industry’s most extensive independent news and analysis platform with both print and digital media covering commercial printing, wide format, labels, packaging, signage, specialty graphics, textiles and other industrial applications of print technology.
Kelley Holmes, former Group Publisher at SouthComm, recently acquired the assets of PrintingNews.com, Printing News, Inkjet’s Age and Wide-Format & Signage magazines. Holmes will be joining WTT Media as a partner and Vice President.
"The printing industry needs a strong independent multi-media resource to provide trustworthy commentary and analysis, discussion of emerging technology and critical industry trends, and deliver advanced coverage of technology demonstrations in areas such as new printing techniques and materials, interactive print and more," said Kelley Holmes. "I'm excited to team up with WhatTheyThink to develop cutting edge print and digital media products that inform executives about our evolving industry to provide them with the inspiration and insight they need to plan for the future of their businesses,” she continued.
The combined businesses will work in tandem—both creating original content and sharing content for each publication and website—while keeping the unique nature of each intact yet maximizing the content developed by the talented group of industry experts across the entire portfolio.
“WhatTheyThink is a digital native and pioneer in providing high quality commentary and analysis to the industry using the latest web technologies,” said Eric Vessels of WhatTheyThink. “By working together with Kelley, we'll be able to leverage her print media expertise with our extensive online experience to build a unique cross-platform information source that demonstrates the power and synergy of both print and digital media.”
About Kelley Holmes
Kelley Holmes owns and manages Printing News, Wide-Format & Signage, Inkjet’s Age,and PrintingNews.com. She previously worked as Group Publisher for SouthComm Business Media and acquired the publications in July 2018 after working as part of the team for 25 years. She was formerly an account executive for Quick Printing, Southern Graphics, & Artes Graficas under the ownership of Rob Schweiger, founder of Quick Printing (now Printing News) and owner of Coast Publishing, until it was acquired by Cygnus Business Media in 1995. Shortly after, she became Associate Publisher under the ownership of PTN Publishing and then, in 2004, was named Publisher of Quick Printing for Cygnus Business Media (now SouthComm) taking over the Printing Portfolio in 2009. Kelley and her team have worked to integrate the Printing group brands, transitioning the publications into the Sign Market and building the business strategy of the current multi-media web portal. She also published the GRAPH EXPO/ PRINT Show Daily for 7 years working with the Association for Printing Technologies (formerly NPES).
WhatTheyThink is the global printing industry's leading independent media organization. WhatTheyThink offers a wide range of unbiased, real-time market intelligence, peer-to-peer communication, and special reports on emerging trends, technology, and critical events affecting the commercial printing, wide format, labels, packaging, signage, specialty graphics, textiles and industrial printing.
WhatTheyThink’s membership subscriber base reaches 140,000 people around the globe, two thirds in North America. Members pay a nominal annual fee to access premium content. Most recently, the company added additional areas of special interest, including finishing and textiles, drawing on industry experts to manage those sections and contribute commentary and analysis. The company also offers video services, webinars, custom content and more.
About the Printing News Group
Printing News is celebrating 90 years in the market this year. Over 76,900 subscribers receive coverage of the market through several key avenues, including the best of the monthly content in the Printing News print publication; the Wide-Format & Signage publication; the Inkjet’s Age publication, a special section within the pages of Printing News; and, our web portal PrintingNews.com.
PrintingNews.com is a daily digital data warehouse of content that features web exclusive content, channelized targeted video content, photo galleries, webinars, blogs, and shares more than 53,500 content items that can be accessed globally. Complemented by Daily eNewsletters, subscribers can research any company or product in the graphic and visual communications industries through this essential online resource that connects buyers and sellers in the marketplace with real-time lead generation.