Our current “reality” may not be ideal, but as we come out of this pandemic and begin to redefine our “new normal,” we will find that print will play a big part in engaging that new reality. I am guessing it will also include AR, MR, and VR as well.
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David Zwang travels around the globe helping companies increase their productivity, margins and market reach. He specializes in production optimization, strategic business planning, market analysis, and related services to companies in the vertical media communications market. Clients have included printers, manufacturers, retailers, publishers, premedia and US Government agencies. He can be reached at [email protected].
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