What Will It Take to “Mainstream” Digital Printing?
Production digital printing is 25 years old, yet only 2.5% of all printed pages come from digital devices. Yishai Amir, CEO of Landa Digital Printing, says that if digital printing is to move into the mainstream, it will have to prove that it is fully competitive with offset lithography in quality, speed, printable format size, and cost to print. According to Amir, just one process—the one he is responsible for bringing to market—can demonstrate all of these capabilities.
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Discussion
By David Straub on May 12, 2016
Looking forward to the video cast when digital surpasses offset for quality, practicality, cost per print piece and environmentally sound, recyclable reality.
Have a feeling this could be a very long wait.
By ed FEBINGER on May 19, 2016
since print quantity still only supports fulfilling demand, using short run ink jet as the print process only satisfies having a true variable cost. To achieve a higher mainstream level the other components of printing need to be altered, Inventory planning, P.O. management and costing, warehouse receiving and customer order fulfillment. Business today continues operating to satisfy demand in annual quantities.
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