Log In | Become a Member | Contact Us


Connect on Twitter | Facebook | LinkedIn

Kevin Karstedt of Karstedt Partners on digital printing in the packaging segment

Published on January 21, 2013

Kevin Karstedt of Karstedt Partners talks about their experience with digital printing specific to the packaging segment of the industry and the tools they've developed to help printers.

Hi, I’m Kevin Karstedt, CEO of Karstedt Partners and we do a lot of work with the – in the digital printing space for packaging. We’re packaging 100 percent.

And over the last number of years we’ve had a lot of requests from package printers to help them understand the package printing market and how digital print could or could not affect them.

And we’ve developed a suite of tools to help them do that and one of the things that we try to get people to understand is that the – and vendors in particular try to help them understand - that it’s not so much all the hype and the new markets and the personalization and all that of printing to specialty.

Even in the label sector its operational relief. That’s where digital print really has a place in the industry is to relieve the pressures in the pressroom. Taking short runs and trouble jobs off of conventional equipment where long runs are really good for them and let the conventional press do what it’s good for and let the digital press do what it’s good for and to match that along.

We’ve developed tools that help companies actually plug in numbers and hypothetically move jobs from conventional assets to digital assets and let them kind of test it out. But what we’re really seeing is the benefit of digital print is operational relief and it’s not all the sexy, you know, new market stuff. It’s really the stuff that hits the road and makes it work right.

We have seen a huge undertaking lately with folding cartons. The label sector is fairly well developed. The folding carton sector is evolving. Some of these same dynamics are gonna apply there in much larger size, obviously. But there’s gonna be a lot of interesting things.

Finishing is going to be a huge issue with the adoption of digital print for folding cartons as it will for flexible packaging, probably the next wave down. So there’s a lot of interest going that way too.

So, we’re in the pool. We’re here. We’re ready to help and, you know, both vendors and end users figure it out.

 

Post a Comment

To post a comment Log In or Become a Member, doing so is simple and free

 

 

Recent Videos

 

Video preview: Frank Compares Print and Electronic Edition Advertising

Frank Compares Print and Electronic Edition Advertising

Published: July 31, 2015

Frank opines on ads in print magazines compared to ads in digital magazines. He likes the impact of the print advertisement compared to the screen-sized version on the computer.

 

Video preview: How Bridgeport National Bindery Streamlines Its Digital Print Workflow

How Bridgeport National Bindery Streamlines Its Digital Print Workflow

Published: July 27, 2015

Celina McMahan, Digital Workflow Specialist, explains how HP SmartStream Production Center helps the company better manage 6,000 to 10,000 files per day, saving significant operator time and streamlining overall workflow.

 

Video preview: EFI CEO Guy Gecht On Recent Acquisitions

EFI CEO Guy Gecht On Recent Acquisitions

Published: July 27, 2015

In this video interview, Senior Editor Richard Romano talks with Guy Gecht about EFI's two recent acquisitions (Matan Digital Printers and Reggiani Macchine), how they fit into EFI’s overall portfolio, and what they will mean for EFI’s current—and potential—customers.

 

Video preview: Ricoh's Tim Vellek on TotalFlow Path

Ricoh's Tim Vellek on TotalFlow Path

Published: July 27, 2015

Cary Sherburne spoke with Tim Vellek, SVP Marketing at Ricoh America on TotalFlow Path, an integration and automation software product that enables different applications to communicate in a single end-to-end workflow.

 

Video preview: Frank Secret Shops for Greeting Cards

Frank Secret Shops for Greeting Cards

Published: July 24, 2015

Frank visits three major drug store chains and buys greeting cards. He discovers the split between US and Chinese production. Frank ends with his own pop-up card that was made in America.

 

Video preview: Paul Hudson CEO at Hudson Printing on Integrating Production Inkjet with Web Offset

Paul Hudson CEO at Hudson Printing on Integrating Production Inkjet with Web Offset

Published: July 22, 2015

Senior Editor Cary Sherburne talks to Paul Hudson, CEO at Hudson Printing in Salt Lake City, Utah about integrating HP production inkjet into its existing high volume web offset printing capabilities.

 

View More Videos

 

Label & Packaging Editor

Jennifer Matt

Patrick Henry, Section Editor
Pat has covered graphic communications for nearly 30 years as a reporter, an editor, and a commentator.

 

Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2015 WhatTheyThink. All Rights Reserved