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iMarlin Develops Web-Based Printing Technology

Thursday, April 18, 2002

Press release from the issuing company

Easy To Use Commercial Printing Available Without Software SPRINGFIELD, MO -Apr 17, 2002 -- iMarlin, a leading Springfield-based technology company announced the release of iExtend, its online print-on-demand system. Nearly two years were spent researching and developing this innovative web-based system. The exclusive system allows manufacturers, salespersons, brokers, distributors and retail store owners to enter the iExtend website and create customized literature and merchandising materials. The design, layout, printing and shipping are handled with a click of the mouse. "The system is unique because it requires no special skills, no software, only a web connection and a browser. The user simply chooses images and text from an extensive library and the iExtend system does the rest. Seventy-two hours later a box of high quality printouts will be delivered to the desired destination," noted Robert Hodgson, Director of iMarlin. "Imagine being in sales and needing commercial-quality brochures developed or delivered while on the road, or picture the large company seeking to reduce costs and now not needing to outsource print production or design, or the small company that could not afford to have in-house graphic designers that can now develop its own creative print materials, this system was developed for them." Dennis Marlin, President of iMarlin believes this technology will revolutionize the way businesses communicate. "Consumers today are much different than they were even five years ago. They know that they have options. If you don't have what they are looking for, they can hop online and find it in less than five minutes. As a result, manufacturers have to find ways to get their products to market faster, with fewer expenses, it's that simple. The real challenge for companies, large and small, is finding a way to do this without sacrificing quality. That's where iExtend comes in" says Marlin. Hodgson expects this product to be a "standard tool" for most companies. He adds "companies using this today really differentiate themselves from their competitors. Their distributors can receive a full color product brochure or a retail outlet can receive a poster in 72 hours while their competitors are still thinking in terms of weeks." "It's fun to watch peoples faces light up when we demonstrate the ease and quality of the system. It's like we're doing a magic trick online. I reassure them, it's not magic, it's the future," said Hodgson.

 

 

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