Log In | Become a Member | Contact Us


Market Intelligence for Printing and Publishing

Connect on Twitter | Facebook | LinkedIn

Featured:   Printing Outlook 2020   WhatTheyThink Magazine     Production Inkjet     Installations and Placements Tracker

Worzalla Turns to Community for Naming Its New Printing Press

Tuesday, January 28, 2020

Press release from the issuing company

Stevens Point printing company invites local students to participate in Name That Press Competition as company undergoes modernization and expansion

Stevens Point, Wis. – Worzalla, an employee-owned printing company specializing in high-quality custom products including popular children’s books and movie tie-in books, announced a Competition to name its new printing press, the Name That Press Competition.

As announced last year, Worzalla is in the process of executing a modernization and expansion plan that will add 50,000 square feet to Worzalla’s manufacturing headquarters, upgrade equipment, and hire additional associates. One of the equipment upgrades was the addition of a new Heidelberg 106 press, which has been delivered and will be fully operational later this Spring. The new printing press will print pages and covers of custom books of varying sizes, shapes, and colors.

The addition of a new press means that Worzalla associates need to be able to differentiate between the two presses when working on orders and communicating with other associates. To help with this, the company has turned to the county’s local schools to name the new press.

“As a company that prints millions of children’s books every year, we thought that a great way to solve the issue of differentiating the two presses was to ask for help from students in our community,” said Jim Fetherston, President and CEO at Worzalla.

Classrooms in grades kindergarten through sixth grade at any Portage County school are invited to submit an entry to the Name That Press Competition. A teacher or parent representing a teacher’s classroom can submit entries to the Name That Press Competition by emailing (1) the classroom’s suggested name for the printing press, (2) the full name of the teacher for the classroom, (3) the teacher’s grade and school, and (4) a brief explanation for the chosen name to NameThatPress@Worzalla.com. Nominations will be accepted through February 28. Finalist entries will be selected by a committee of Worzalla representatives, and three finalists will be chosen based on creativity and relation to children’s literature or books.

Name That Press Competition finalist entries will be announced on Worzalla’s Facebook Page on March 9, where a round of public voting will determine the winning name for the new press. The entry with the most votes at 11:59 p.m. Central Time will be the winner, and the winner will be announced on April 3, 2020. Votes will be determined by the number of “likes” and engagements on the corresponding Facebook post.

The classroom that submitted the winning entry will be awarded a pizza party and a $250 donation for supplies for their classroom. Worzalla will also design a plaque for the new press that will showcase the winning name.

“We look forward to seeing the ideas that local students come up with for naming our new printing press,” said Fetherston. “Get ready to name that press!”

Worzalla currently prints titles from some of the country’s largest book publishers, including Disney Books, Abrams, Simon and Schuster, Hachette, Penguin Random House, HarperCollins, and others. The full modernization plan is expected to be completed in the Spring of 2020.

Additional Name That Press Competition rules: There is no purchase necessary to participate in the Worzalla Name That Press Competition. The Competition is open to classrooms in grades kindergarten through sixth grade at schools located in Portage County, Wisconsin. One entry per classroom will be accepted. Participating in the Name That Press Competition grants Worzalla the right to use information submitted in its marketing and promotions.

For more information, visit www.worzalla.com

 

Discussion

By Maeghan Nicholson on Jan 31, 2020

Boaty McBoatface!

 

Post a Comment

To post a comment Log In or Become a Member, doing so is simple and free

 

SHARE

Email Icon Email

Print Icon Print


Become a Member

Join the thousands of printing executives who are already part of the WhatTheyThink Community.

Copyright © 2020 WhatTheyThink. All Rights Reserved