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Printcafe Announces Organizational Changes, To Improve Performance

Friday, August 30, 2002

Press release from the issuing company

Changes Part of Ongoing Effort to Improve Products and Services, Customer Support and Financial Performance PITTSBURGH, Aug. 29 -- Printcafe Software, Inc., the operating system for print(TM), announced today an organizational realignment as part of its ongoing effort to enhance its products and services, improve customer support and satisfaction and generate cost savings. As part of the changes, Printcafe announced that management of its entire product portfolio have been consolidated under Bob Bierwagen, senior vice president of product management. Mr. Bierwagen is a twenty-five year veteran of the print management software industry and previously played a similar role at Hagen Systems, before Printcafe acquired the company in early 2000. Printcafe also announced that all of its customer service and support functions have been consolidated into a single global support organization under Bob Rothschild, vice president of global services. Prior to joining Printcafe earlier this year, Mr. Rothschild was with Deloitte Consulting where he guided Fortune 500 clients through large-scale, technology-based process change. Further changes include the shifting of development resources to key growth products, such as its popular PSI print management system platform. Additionally, the company has consolidated its direct machine interface products (DMI) into a single, comprehensive product line to be marketed under Printcafe's Auto-Count brand, which will incorporate its proprietary Elysium technology. "We believe these organizational changes will make Printcafe more responsive to our customers and more competitive in the marketplace, while driving efficiency and cost savings," said Printcafe President and Chief Executive Officer, Marc Olin. "We've made great strides over the past few years in refining our organization, focusing our vision and delivering results for our customers. This reorganization continues our progress." After giving effect to the organizational changes, Printcafe will have approximately 325 employees. The consolidation of job functions is expected to deliver an annual cost savings of approximately $2.5 million.




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