All American Label Enters Packaging Market with Three Heidelberg Machines
Thursday, December 06, 2018
Press release from the issuing company
Originally known as “All American Label,” the Dublin, California company recently installed three Heidelberg machines to add packaging services to their list of product offerings – inspiring their new name: All American Label and Packaging. The new equipment includes a Suprasetter A 106 CtP, Speedmaster CD 102-6+L, and Easymatrix 106 CS (produced by MK Masterwork and distributed by Heidelberg).
“We want to be like a local convenience store for our customers — a one-stop shop for everything they need. Our customers can purchase their labels, sheetfed, offset-web, foiled embossed, inkjet, wide-format inkjet, grand format inkjet, all the way to simple signs, banners, and commercial print,” said Brad Brown, CEO of All American Label and Packaging. “This is what made us go with this large Heidelberg suite of products — we wanted to offer everything to our customers, and we wanted to offer the best.”
“More Than Just Labels”
First stop was installing the Easymatrix 106 CS. Running at speeds up to 7,700 sheets per hour, the Easymatrix allows All American Label and Packaging to keep all diecutting work in-house, which is important for projects on a tight timeline. With a full 41” format and non-stop functionality in the feeder and delivery, longer runs can be cut and stripped efficiently. All American Label and Packaging will now have shorter makeready times thanks to the intuitive touchscreen interface, along with the motorized cutting pressure adjustment and quick-lock technology for dies and stripping tools.
“For customers wanting to differentiate their packaging, we are now able to diecut, deboss, emboss, and strip in-line,” said Brown. “Thanks to the diecutter, labor is reduced, which will help us save money.”
Speedmaster CD 102: Differentiating Our Customers’ Packages
Running at speeds up to 15,000 sheets an hour, the Speedmaster CD 102 is the world’s most popular range of machines in the 70x100 cm format. Delivering up to 40 million impressions per year, the easy-to-use CD 102 offers short makeready times and an attractive price/performance ratio — maximizing the profit potential of its output.
“In a really competitive market like the printing industry, it’s crucial to differentiate yourself. How do you do that? You purchase the industry-leading technology, and then you offer your customers something that is going to differentiate their packaging on the shelf. And that’s what the CD 102 is going to help us do,” said Brown
Perfect Partner to Highly Productive Press
Why Choose Heidelberg?
“I could go on about how the quality from Heidelberg is next to none, but what really sets Heidelberg apart is their service,” said Brown. “Heidelberg has so many highly trained technicians and such a quick response rate. We have presses from everywhere, and honestly, the technology and service from Heidelberg is always top of the line.”
All American Label and Packaging employees with their Speedmaster CD 102.
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