Newton, MA; - NUR America, Inc. today announced that it has been selected by Signs Now(R) Corporation, Inc. as a preferred solutions provider for its ONFleet(TM) Media fleet graphics program for Out-of-Home advertising on trucks and buses. Signs Now franchises can now offer to their customers high quality, durable and warranted graphics produced on NUR Macroprinters' digital printing systems including the NUR BlueBoard HiQ+, the NUR Fresco and the NUR Salsa series using NUR Media Solutions consumables for certain fleetside applications and Avery Dennison and Dupont Film for others. "Our new relationship with NUR America gives Signs Now some very specific advantages," says Mike Rose, National Account Sales Manger for Signs Now. "NUR's large installed base of print service providers nationwide including its authorized NURFLEET(TM) providers gives us the additional production capacity we need to satisfy the growing volume requirements of our increasingly successful fleet graphics program. In addition, we can offer the quality and durability associated with NUR-produced output as well as a comprehensive warranty of 3-5 years on the output depending on the specific consumables combination employed." "Working together with Signs Now and its network of franchises and installation locations gives us logistical coverage across a broad geographic area which will help us to further develop the large and untapped market for fleet graphics," comments Geva Barash, Vice President of Sales for NUR America. "This effort is another example of our total commitment to develop and promote end-user solutions and new applications of wide and super wide format imaging that will help our customers expand their businesses." ONFleet Media is the Signs Now program for fleet graphics and vehicle advertising that makes a nationwide inventory of 10,000 trucks and buses available to advertisers looking for an innovative Out-of-Home advertising medium that is an alternative to traditional static billboards. Fleet-side advertising delivers a lower cost per thousand (CPM) than most other forms of advertising. A nationwide network of backs the ONFleet Media program certified, professional installation technicians. NUR's NURLFEET solution components combine large format digital inkjet imaging on NUR equipment with specially developed pigment inks, print media, and two-component clear coating. This combination of exclusive materials optimizes ink adhesion, graphic stability, image quality, and performance for long-lasting brilliant mobile prints. There are several types of NURFLEET media solutions available. With NURFLEET Flex, full-color graphics printed on a lightweight tarpaulin are applied to hard-sided trucks in conjunction with a framing system. The framed prints can be easily swapped to accommodate new promotional campaigns - without excessive downtime to the truck itself - thereby ensuring the truck is a versatile as well as mobile promotional device. The prints are protected with a UV and abrasion resistant clear varnish coating and are guaranteed for outdoor durability for up to five years. The NURFLEET Flex solution guarantees cost-effective, reliable, high quality prints that can withstand the toughest environmental conditions. The NURFLEET solution also includes NURFLEET Vinyl, a self-adhesive vinyl, full-color graphic solution that can be applied to hard-sided trucks and vehicles in areas that cannot be covered with a frame (such as the doors, back side, top). NURFLEET Vinyl graphics are also appropriate when a single graphic image is to remain on the vehicle over a long period of time or when only a portion of the vehicle is to be covered. The NURFLEET vinyl imaging substrate was co-developed by NUR and the Graphics Division of Avery Dennison Corporation. NURFLEET Vinyl graphics carry up to a five-year guarantee for outdoor durability.