SEATTLE 2/2/01 - iCopyright.com, the global Internet marketplace for content services, announced today that it will be enabling the digital distribution of Upside Today content with its online copyright permissions and delivery software. Readers of Upside Today "(www.upsidetoday.com) articles who want to copy or reuse them can simply click on the iCopyright.com icon and, using the iCopyright.com Instant Clearance Service, purchase the clearance and have the content delivered in the desired format. Businesses can then distribute the content for business needs, including posting it on their corporate Web sites. In the ongoing debate about the use of intellectual property on the Internet, the iCopyright.com solution makes it simple and quick to reuse original content legally by offering instant access to rights and permissions at the point of acquisition. "The iCopyright.com solution makes it easy for our customers to legally use our online content," says Scott Hunter, President of Upside Online Ventures. "The service allows us to retain control of our intellectual property while we extend our brand name and open a new revenue stream."