WhatTheyThink White Paper Sponsored by Esko Highlights Tools and Technologies for Label Production
Monday, October 02, 2017
Press release from the issuing company
Real customer examples of Smart Workflow Automation in Action
Brand owners are increasingly focused on the role of product packaging in ensuring an engaging customer experience. At the same time, consumers expect responsiveness from their favorite brands, and when brands are not responsive to trends and concerns – often reflected in packaging – they will even abandon those brands.
For label and packaging converters, who have already been facing demand for faster turn times, cost-effective production of shorter runs, a growing number of SKUs and a requirement for strict regulatory compliance, these dynamics add even more complexity to an already complex and demanding production process. Label and packaging converters can expect to see even more pressure on cycle times from their brand owner customers. That being said, they play a critical role in enabling brands to achieve the level of responsiveness their end customers expect. To effectively serve in that role, an increased focus must be placed on operational efficiency and smart workflow automation.
In this brand-new white paper, sponsored by Esko, readers will find tips, hints and real customer stories that will encourage and inspire them, whether their company is large or small, as they work to streamline their labels and packaging workflow even more to address the growing demand for speed to market sought by most, if not all, brand owners. Labels and packaging converters have an opportunity to play a critical role in enabling brands to achieve the level of responsiveness their end customers expect. To effectively serve in that role, an increased focus must be placed on operational efficiency and smart workflow automation. This white paper offers insight into how to reach that goal.
For more information about the products and services offered by Esko, please visit www.esko.com.
About Esko (www.esko.com)
Packaging Simplified. Esko helps its customers to make the best packaging for billions of consumers.
The Esko product portfolio supports and manages the packaging and print processes for brand owners, retailers, designers, premedia and trade shops, packaging manufacturers, and converters. For 9 out of 10 retail packages, Esko solutions are used in packaging management, asset management, artwork creation, structural design, prepress, 3D visualization, flexo plate making, workflow automation, quality assurance, sample-making, palletization, supply chain collaboration and/or the production of signage and displays.
The Esko solutions consist of an extensive suite of software and two hardware product lines: CDI flexo computer-to-plate imagers and exposure units as well as Kongsberg digital cutting systems, complemented with professional services, training and consultancy.
Enfocus, with its suite of automation solutions and PDF quality control tools for printers, publishers, and graphic designers, is an Esko subsidiary. MediaBeacon, with its digital asset management (DAM) solutions is also part of the Esko family.
Esko employs about 1,500 people worldwide. Headquartered in Gent (Belgium), its sales and service organization is in daily contact with customers all over the globe.
Esko is a Danaher company (www.danaher.com).
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