Webinar Archive: Getting in the Omni-Channel Game
Monday, May 15, 2017
Press release from the issuing company
Free WhatTheyThink webinar, sponsored by GMC Software, discussed the benefits and challenges of omni-channel communications
WhatTheyThink today reported that nearly 200 industry professionals registered to attend a free printing industry educational webinar, Getting in the Omni-Channel Game. The session was moderated by WhatTheyThink Senior Editor Cary Sherburne and featured three panelists who have been successful at delivering omni-channel communications programs to clients while also maintaining print volumes.
The webinar archive is available by visiting WhatTheyThink.com and selecting the Webinars tab.
“It was a pleasure to hear from these three talented experts,” said Sherburne. “They are on the front lines of omni-channel communications, both operationally and as technology evangelists and had fabulous insight to share. They have also been kind enough to share contact information (available at the end of the webinar) in case our members wish to follow up with them, and we appreciate that.”
Sherburne was joined by:
“We are pleased that GMC Software sponsored this important webinar, allowing us to make it available to our audience at no charge,” said Eric Vessels, President, WhatTheyThink. “Being informed about omni-channel communications is important to every printing business today, even if they are not yet providing those services. This session provided some great insights that will benefit printing businesses on multiple levels.”
About GMC Software
GMC Software helps companies communicate with their customers and employees. GMC Software empowers organizations to create stronger engagements with timely and relevant communications. A Neopost Digital Company, GMC Software provides the means for business users to develop contextual, highly individualized communications across all channels that span the entire customer journey. A leader in customer communications, GMC Software supports thousands of clients and partners in banking, insurance, healthcare and service providers around the world.
WhatTheyThink is the printing and publishing industry's leading media organization. We offer a wide range of publications that deliver unbiased, real-time market intelligence, industry news, economic and trend analysis, peer-to-peer communication, and special reports on emerging technology and critical events. Special interest sections include Economics, Data Analysis, Wide Format, Labels & Packaging, Production Inkjet and Print Software.
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