NORWALK, Conn. –  More than 200 global Xerox graphic communications customers will gather in Barcelona, Spain on May 9-10 for the 2017 Xerox Premier Partners Congress. With a theme “Connecting Your Network,” the two-day event will focus on business growth for customers in today’s dynamic graphic communications market. 

"This forum opens the door for our customers, executives and industry experts to come together to share ideas and discuss today's most viable business opportunities and trends," said Andrew Copley, president, Graphic Communications Solutions, Xerox. "During the forum, our customers can interact with innovative colleagues and like-minded strategists to help them move their businesses forward."

The forum will kick off with remarks from Andrew Copley and Hervé Tessler, president, International Operations, Xerox. The forum features several seminar sessions and industry presentations, updates from Xerox and business partners, and numerous networking opportunities. Among the presentations are:

• “Global Print Trends & Insights” with InfoTrends Group Director Barb Pellow;
• “How to Create Jaw-dropping Marketing” with OMG Marketing & Celebrity Service founder Geoff Ramm;
• “Customer Panel on New Business Opportunities: Smartalog” with executives from Cyrillus, DataOne, Naos Publishing and Nuukik;
• “Inkjet Technology – Zone of Innovation” and “Futuristic Leap for Technology & Communications” with Xerox and PARC, A Xerox Company executives.

New to the forum this year will be customer site visits to Barcelona-based print providers Maculart and Novoprint. At Maculart, attendees will learn more about the company’s specialization in scented packaging; while at Novoprint, attendees will see how the company is using innovative digital applications to complement its offset portfolio. 

A similar program will be held for the resellers in the graphic arts industry on May 10-11 in Barcelona.