Press release from the issuing company
MELVILLE, N.Y. – As discussed in part one of this news brief series, there are a wide variety of creative applications that can be produced on today’s color large format color printers. With an understanding of which applications are right for your customer base, you’re now ready to conduct a return-on-investment (ROI) analysis to determine which large format device is right for your commercial print shop.
“Today’s commercial printers and print for pay providers have more options than ever when it comes to wide-format print technology,” said Bob Honn, Senior Director Marketing Support, Canon Solutions America, Inc. “To make a truly apples-to-apples comparison, it’s critical to go beyond a simple cost, volume and price ROI assessment and instead conduct a sophisticated analysis that takes into consideration the many factors – some of which are often hidden – that may impact the profitability of each job.”
In the second installment of this series, Canon Solutions America, Inc., a subsidiary of Canon U.S.A., Inc., identifies the key factors to consider when selecting a color wide-format printer that will deliver the highest level of profitability for your business.
Key Factors to Consider When Determining Color Large Format Printer ROI
Conducting a sophisticated ROI analysis requires evaluation of the many issues that could impact the profitability of each print job. For example, some wide-format printers may have higher expected waste or the manufacturer may make productivity claims that don’t match real-life conditions.
Let’s take a closer look at the factors affecting your large format printer ROI:
Your Unique Investment and Return Calculator
With a firm grasp of the considerations outlined above, you’re now ready to calculate your true ROI. This can be done using your print shop’s unique data and a spreadsheet tool (such as Microsoft® Excel®). Alternatively, click here to utilize the ROI tool we’ve create to help commercial printers quickly determine how fast you can recoup your large format investment. Armed with this ROI information, you’re now ready to make an informed decision on which large format printer is right for your business, your customers and your bottom line.
To learn more about how you can get the most out of your large format printer investment, please download Canon Solutions America’s Getting More out of Your Large Format Color Printer whitepaper.
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