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Pitney Bowes at InfoTrends 2008 TransPromo Summit

Friday, August 08, 2008

Press release from the issuing company

STAMFORD, CT, August 6, 2008 - Over 300 business leaders will be on hand to learn from Pitney Bowes Inc. (NYSE: PBI) experts at the InfoTrends 2008 TransPromo Summit being held at the Hilton New York Hotel in New York City, August 13-14, 2008.  Pitney Bowes is a platinum sponsor of the two-day event and plans to present four TransPromo technology sessions, including the keynote session Software - A Critical Enabler for TransPromo.

The TransPromo Summit will educate attendees on the strategies, techniques and tools for fusing the traditional transaction document with marketing messages to enhance customer communications, improve customer retention, and increase revenue.

"TransPromo is a powerful tool when marketing is effectively connected to high-volume print and mail operations," said Patrick Brand, President, Pitney Bowes Document Messaging Technologies.  "With production intelligent technologies, marketing and operations managers are creating new revenue opportunities with personalization and relevant marketing messages on statements."

Look for these sessions featuring Pitney Bowes experts at the event:

Wednesday, August 13, 2008
Session 2: Innovative Software Tools
Speaker:  Bernie Gracy, Vice President Strategy and Business
Development, Pitney Bowes, Arthur Berrill, Vice President, Advanced
Concepts and Technology, Pitney Bowes

Keynote Panel: Software - A Critical Enabler for TransPromo
Panelist: Bernie Gracy, Vice President, Strategy and Business
Development, Pitney Bowes

Session 8: Advances in Finishing & Mailing Equipment
Speaker:  Kevin Kline, Director, Automated Document Factory Pitney Bowes

Thursday August 14, 2008
Session 13: White Space Marketing...Generating Revenue with Statements
Speaker:  Mike May, Director, New Ventures, Pitney Bowes
9:15 - 10:00AM

Pitney Bowes will also demonstrate solutions to help businesses add relevant, personalized marketing messages to their statements including powerful Document Composition and Content Management Solutions, Production Intelligence Solutions and Location Intelligence Solutions. For more information and to register for the 2008 Transpromo Summit, visit www.transpromosummit.com.




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