Latest "PRIMIR 2.0" Research Delivers Critical, Timely Industry Market Intelligence
Wednesday, October 26, 2016
Press release from the issuing company
2016 Launch Continues as Three New Studies Now Available
Reston, VA - PRIMIR, the Print Industries Market Information and Research Organization, the market research arm of NPES The Association for Suppliers of Printing, Publishing and Converting Industries, continues the heralded 2016 launch of "PRIMIR 2.0," with the release of three valuable new research studies.
PRIMIR's proven methodology to identify and produce the most critical and timely market intelligence is unsurpassed in quality and immediate market application. The innovative new delivery formats—inclusive of mini-studies, white papers, and webinars, in addition to comprehensive full studies—significantly increases the engagement, penetration and implementation of PRIMIR's insightful research findings, to directly benefit the broad spectrum of member companies. The following summaries provide highlights of each new study:
North American Brand Owners' Influence on the Printing/Purchasing Process
Brand owners are becoming increasingly demanding of converters and printers in an effort to differentiate their products in an ever more crowded marketplace. This study provides a broad overview of the roles and responsibilities of the North American (U.S. and Canada) brand owner in today's print business environment. It evaluates the amount of influence brand owners have relative to printing processes, substrates, and more, as well as, examining the past and expected future roles of major corporate brand owners. (Consultants: John Zarwan and Margie Dana)
North American Food Packaging Compliance: Impact on the Printing Industry
Migration of chemicals that affect food or its consumers has long been a concern in the food packaging industry; however, all companies in the food packaging value chain need to understand the impact of their role on the final packaged product. Printers and converters as well as ink, coating, adhesive and substrates suppliers and other firms in the print value chain, need a better understanding of food packaging regulations, trends and the consequences for the printing/packaging industries. This study focuses on data and trends for North America (Mexico, Canada and the U.S.) in the primary food packaging segments and, provides a historical overview of recent insights and trends through 2020 for the major food packaging segments. The study emphasizes 'critical risks' and needs to provide real value in risk reduction to suppliers, converters and brand owners. (Consultant: LPC)
Digital Printing Technology's Influence on the U.S. In-Plant Printing Market
Growth in digital printing technology has not only had a big impact on how traditional print service providers produce products, but it also provides an opportunity for corporations, brand owners and manufacturers to quickly and inexpensively produce printed materials in-house. This study investigates this market and provides insights into opportunities for traditional manufacturers of equipment and supplies. Also investigated is the equipment decision process of in-plants, including how they purchase their digital printing and finishing equipment, types of products produced (and what is printed in-house vs. outsourced), current installed base, and more. While the print customer landscape is constantly changing, the study reveals what impact digital technology has on the in-plant's utilization of their mix of products and services, possible changes in their customer base, and comprehensive data on the current state of in-plants in the U.S. (Consultant: IDC)
Also on the PRIMIR release roster, by year-end 2016 the following studies will be published:
Findings from the above-mentioned "WWMP" series and "digital megatrends" research will be revealed at the upcoming NPES 2016 Annual Conference and PRIMIR Fall Meeting, slated for November 14-16 in Marco Island, FL.
PRIMIR has identified, specifically through the active input of PRIMIR and NPES members, new market research topics to conduct in 2017. New task forces have been established for 2017 on the following topics:
In addition, phase two of the "World-Wide Market for Print" series—with a global focus on Commercial & Marketing, and Publishing—will be launched in 2017.
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