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Sandy Alexander Receives Patent for Moving Steps Design

Tuesday, September 27, 2016

Press release from the issuing company

Clifton, NJ – Sandy Alexander, a leader in integrated multi-channel communication solutions announced that as of August 16, 2016 the company had officially acquired an Original United States Letters Patent for its Moving Steps design. 

 “The Moving Steps format showcases Sandy Alexander’s innovation in the marketplace because of the unique waterfall-effect it provides as you open the brochure,” commented Sandy Alexander President and CEO Michael Graff. “The pages turn effortlessly and lie flat so there is no image loss.” Graff continued, “Customers present their marketing message in a creative, enticing, sales-generating manner, in a concept that can be personalized with die cut designs, in multiple colors and locations, all while creating additional touch-points using 1:1 multi-channel marketing tools. We have combined best-in-class printing solutions with strategic data-driven output to deliver the most effective and efficient campaigns imaginable.”

The Moving Steps format, invented by Sandy Alexander’s lead paper engineer and New Product Development Specialist Bill Bedinghaus, has generated enthusiastic responses from advertisers across a wide spectrum of industries including pharmaceutical/health, beauty/cosmetics, fashion/retail, financial, and automotive. The highly interactive piece can be utilized as a self-mailer, free standing insert, or brochure. Promotional cards or business reply components can be added as well. All Moving Steps formatted pieces are printed, personalized and finished totally in-line at the Sandy Alexander St Petersburg, FL location.

 

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