Canon Solutions America Examines New Opportunities with Floor Graphics for Print Service Providers
Wednesday, September 14, 2016
Press release from the issuing company
MELVILLE, N.Y. - Promotional and informational graphics are everywhere –even on the floor. From retail stores to event venues to office spaces, these days everyone is jumping on board to take advantage of the space beneath our feet. Floor graphics give organizations another way to reach consumers and to bolster both awareness and revenue.
Canon Solutions America, Inc., a wholly owned subsidiary of Canon U.S.A., Inc., makes it easy for print service providers to take advantage of the growing floor graphics trend – and create new business opportunities, with the right large format print technologies, substrates, and services.
Opportunities Afoot for Print Service Providers
Creating Floor Graphics is Easier than Ever
However, advancements in today's printers and substrates make this process much easier. Print service providers can now print directly on adhesive vinyl and place a laminate on top to protect the image, allowing the graphic to be secured directly to the floor. Some of these adhesive substrates do not even need to be laminated, creating a "print and go" floor graphic. Print service providers can simply print the image to a laminated, slip-resistant adhesive vinyl that can be trimmed as needed and quickly and easily placed by the customer – without the need of an installer.
Additionally, substrates with stronger adhesive and a durable top coating allow users to expand their use of floor graphics outdoors – whether it is for a one-day event or long-term use at a theme park or restaurant drive thru.
The Right Partner Makes All the Difference
Canon Solutions America offers specialty media designed for indoor and outdoor placement that provides a "print and go" floor graphic that appeals to users – including TexWalk® and Asphalt Art®.
Find Out More: Meet Us at the 2016 SGIA Expo
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