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Sihl Direct and swissQprint are going new waysThursday, September 01, 2016 Press release from the issuing company swissQprint and its exclusive German partner Sihl Direct are realigning themselves. As of 1 April 2017, Sihl Direct is to focus on its core media business, while swissQprint itself will manage the supply of its large format printers to the German market through a new subsidiary. Siegfried Zilliger, Managing Director of Sihl Direct GmbH, and swissQprint CEO Reto Eicher agree: “Both our companies have changed significantly in recent years, and so has the market. A realignment is the logical consequence and the best thing for our customers.” Accordingly, Sihl Direct and swissQprint have amicably agreed to discontinue their nine-year distribution partnership on 1 April 2017. Sihl Direct will focus more strongly on its established media business in order to continue optimising service to customers. swissQprint is similarly motivated in taking over the distribution of its UV inkjet printers in Germany and will establish a subsidiary for that purpose. Personnel transferring to swissQprint Joint trade fair appearance
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