As we move deeper in to the digital age, associations often find themselves stuck in the rut of "business as usual." Guided by John and Samantha, attendees will transform their mindset from that of an association, to that of an entrepreneur; ready to take risks, embrace change, and welcome challenges. Attendees will leave the session with an entirely new outlook on what it means to lead an association. John and Samantha will open the minds of participants to a culture that values forward thinking, creative problem solving, and team work by highlighting the benefits this mindset can bring.

"I am both excited and honored to present with Samantha at this year's ASAE Annual Meeting and to share crucial knowledge to those attending. Too often, associations find themselves saying 'we've always done it that way.' Our goal is to change that mindset and I can say with complete confidence that this presentation will do just that," said Foley.

The sixty minute session is open to all ASAE Annual attendees. Those who are among the first to arrive will receive a surprise gift box packed full of valuable tools to help along the journey to success. John and Samantha are allowing attendees to pre-register for both the session and the gift box to ensure a seat and a box. Registration for the session and the gift box will be available at AssociationMarketer.com. Sign up for the Association Marketer eNewsletter to be notified when this registration becomes available.

Registration for the conference is separate through the ASAE Annual Meeting website: http://ilink.me/ASAEReg