Articulation Unlimited and Archi Press sign a strategic agreement to market the Clickar Augmented Reality App
Thursday, October 08, 2015
MIAMI, FL – Archi Press, Inc., a Miami-based printing company, in business for over 20 years and Articulation Unlimited, a Ft. Lauderdale-based strategic communication consulting firm, have signed an agreement to promote the Spain-based Clickar app in the US.
Augmented reality is revolutionizing the print media industry by bridging the gap between offline and online content. Specifically, Clickar allows users to scan printed media to view a video or photo-based demonstration on their mobile device, augmenting their physical reality with overlaid digital content.
Rita Jalil, owner of Archi Press, shared her excitement. “This app is revitalizing the printing industry. We’ve received many orders from professionals wanting to embed Clickar in their business cards, postcards and brochures. Area restaurants are also using it on their takeout menus.”
Ernie Querido, CEO of Articulation Unlimited, shared Rita’s sentiments. “It’s no wonder that big players like Google and Microsoft are entering the space. Clickar is a game changer! It’s our opportunity to revolutionize communication strategy in the age of social media.”
This agreement allows both firms to promote Clickar in their respective spheres of influence.
The augmented reality market is poised for explosive growth globally through 2020. Clickar enjoys widespread adoption across Europe and South America. Archi Press is one of the few companies in Florida with the rights to create Clickar campaigns.