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Mohawk Introduces New Superfine Swatchbook Featuring New Superfine Layers™ and Two New Heavyweight Covers

Thursday, October 01, 2015

Press release from the issuing company

Cohoes, NY – Mohawk, North America’s largest privately-owned manufacturer of fine papers, envelopes and specialty substrates for commercial and digital printing, announces a redesigned swatchbook for its Superfine product line.

The new swatchbook features three new Superfine offerings, including:

  • Superfine Layers™ G1S, which was developed to provide extra thick, 34 pt. paper suitable for digital printing
  • Eggshell, Ultrawhite 150c/400gsm, 23 pt., a single-ply heavy weight cover with excellent folding characteristics
  • Smooth Digital with i-Tone Ultrawhite 130c/350gsm, 18 pt., a single-ply heavy weight cover with excellent folding characteristics

Fifth in a series of new Mohawk swatchbooks, the Superfine swatchbook has been designed to make the paper specification process clearer, easier and more inspirational for designers, printers, stationers and paper enthusiasts.

Mohawk Superfine has long been celebrated for its quality, consistency and perfect printing surface.  Developed in 1946, Mohawk’s iconic, flagship paper grade has become known as the finest uncoated text and cover paper for offset printing, and as the benchmark in fine paper for digital printing. Celebrating its 70th anniversary in 2016, Superfine has endured - inspiring designers, printers, and makers with its archival quality and timeless appeal.

No other premium paper works so well on today’s leading digital printing presses, which makes Mohawk Superfine ideal for social stationery, wedding invitations, greeting cards, business cards, annual reports, real estate collateral, beautiful coffee table books and other high quality photo products, or digital print projects in which luxurious results are essential.

The Superfine swatchbook includes new items for projects demanding a heavy cover and extraordinary print results – short run business cards, luxurious invitations, impactful post cards, substantial brochure covers, boxes, gift card holders, perfume sample cards, membership cards, hang tags and more.

The Superfine swatchbook was designed by Hybrid Design of San Francisco, CA, and produced by McCarty Printing, Erie, PA.  To order a copy, paper specifiers can contact their local paper merchants or place an order from Mohawkconnects.com.


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