Editions   North America | Europe | Magazine

WhatTheyThink

PostNet Zombie Apocalypse Marketing Campaign Shows Brand’s Commitment to Small Business Owners

Press release from the issuing company

Neighborhood Business Center Franchise Launches Zombie-Themed Promotion Oct. 1 

DENVER – PostNet is arming entrepreneurs across the country with business survival tips to weather apocalyptic conditions and ensure local businesses remain strong – even during a zombie plague. PostNet is the chain of Neighborhood Business Centers that provide printing, shipping, graphic design and marketing solutions for today’s time-strapped small businesses and consumers.

The global franchise has launched a marketing campaign equipped with multi-channel elements, including a zombie classification guide, small business survival tips, humorous videos, and a sweepstakes to win an all-expenses paid trip to London and participate in a “Zombie Infection Experience.” Participating locations across the U.S. and Canada are also offering a limited time offer of 20 percent off your first purchase via their new Online Print Center through the end of October. Small business owners can find all of these elements at www.BeatZombies.com.

“PostNet is actively working to be a small business resource no matter what the emergency is, even if it’s a zombie pandemic,” said PostNet co-founder and CEO Steve Greenbaum. “We work closely to identify the unique objectives of each small business to develop innovative solutions that meet every customer’s needs.”

The campaign represents just one of the ways the nearly 700-unit franchise is elevating its services aimed at small business owners, employees who work from home, and busy consumers. The digital printing, online marketing, and shipping industries have a combined value of more than $380 billion, and the PostNet franchise is positioned for continued growth due to the variety of services offered in one convenient location. Over the next three to five years, PostNet plans to open at least 200 new centers.

Discussion

Join the discussion Sign In or Become a Member, doing so is simple and free

WhatTheyThink is the official show daily media partner of drupa 2024. More info about drupa programs