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Things Remembered Selects InnerWorkings for In-Store and At-Home Marketing Expertise

Thursday, August 06, 2015

Press release from the issuing company

Top marketing execution firm tapped to manage Things Remembered's end-to-end marketing campaigns across 600+ U.S. stores

CHICAGO - InnerWorkings, Inc., the leading global marketing execution firm, has partnered with Things Remembered, the nation's largest and most prominent retailer of personalized gifts, to produce and manage both in-store and at-home marketing efforts.

Under the multi-year, multi-million dollar agreement, InnerWorkings will oversee the development and production of Things Remembered's in-store signage, point-of-sale, and catalogs across the U.S. In addition, by leveraging its VALO® technology platform, InnerWorkings will heighten delivery efficiencies of in-store marketing materials for Things Remembered's 600+ retail locations.

"We partnered with InnerWorkings to streamline and maximize efficiencies in the production and shipping of our catalogs, mailers, and in-store marketing pieces," said Christopher Warnack, Things Remembered's Director of Creative Services and Visual Merchandising. "This partnership gives us greater flexibility and maximum reach."

Things Remembered also will benefit from greater brand consistency, strategic sourcing, transparency, and better project management through the InnerWorkings partnership. InnerWorkings is uniquely positioned to help leading retailers such as Things Remembered overcome brand challenges across the marketing execution spectrum - from ideation to production.


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