Annual Industry Technology and Trends Update Conference at GRAPH EXPO 15 to Kick Off Graphic Communications Industry Event of the Year

Reston, VA - Always a major highlight of the GRAPH EXPO [and PRINT] experience, this year's EXECUTIVE OUTLOOK Conference is set to explore "The Essential Element for Focused Growth" theme with a solid lineup of topics and speakers.  The half-day event will be held on Sunday, September 13, 2015immediately preceding the opening of GRAPH EXPO 15 and co-located CPP EXPO at McCormick Place South in Chicago, IL.  It will feature some of the top graphic communications industry experts who will explore what is necessary for growth in today's rapidly changing business and technological environments. The program will also feature the much-anticipated announcements of the 2015 MUST SEE 'EMS "Best of Category" and "Legacy" Awards, and 2015 Positively Print Award.

"EXECUTIVE OUTLOOK is always a major draw for leaders in the graphic communications industry," says Graphic Arts Show Company (GASC) President Ralph Nappi. "This year's solid program will get directly to the heart of what is essential for continuing growth and success in this industry."

The conference, sponsored by EFI and Xerox, will kick off at 8:00 a.m. with a welcome and sponsor acknowledgement from Nappi and will immediately segue into this year's Keynote Address "Content is King-The NEW Digital Driver of PRINT" presented by "Chris Petro, President and CEO, GlobalSoft Digital Solutions." That will be followed by an "Economic Forecast" from Mark Hahn, Publisher of The Target Report.

Next in the lineup will be "Introduction to Special Topics: "Growing Your Customer Base, Finding Solutions" by Hal Hinderliter of Hal Hinderliter Consulting Services. Following a short networking and coffee break, Brian M. Schott, President of AdMail Express, will present "Empowered Prospecting: Amazing Ways to Grow Your List."

Following Schott, Sandy Hubbard, Principal, HelpPrintThrive.com and Jules Van Sant, Executive Director of Pacific Printing Industries, will jointly present "Enabling Success for Vertical and Horizontal Applications." Then Kevin Fay, Director of Data Systems, Global Printing, Inc. will offer "End-user Interview: Vertical Solution Success."

Closing out the morning will be the announcement of the 2015 MUST SEE 'EMS "Best of Category" awards by Hinderliter, and the announcement of the 2015 Positively Print Awardee by Nappi and Phil Riebel, President of Two Sides North America. EXECUTIVE OUTLOOK will wrap up immediately prior to the opening of GRAPH EXPO 15 and co-located CPP EXPO at noon.

For more information about GRAPH EXPO 15, and to register, visit: www.GraphExpo.com.