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Survey: Offset versus Digital Printing, 2015

Friday, June 12, 2015

Press release from the issuing company

Smithers Pira is again teaming up with WhatTheyThink to invite printers to participate in a major online survey into current trends in offset and digital printing. This follows on from a similar survey undertaken at the turn of 2012/13, the results from which will be compared with the results of the current survey.

The survey is designed to assess current trends in digital printing adoption, and the extent to which it is actually making inroads into sectors dominated by offset and other traditional print processes. It also collects industry views on key drivers and also barriers to the adoption of digital print, and how printers are seeking to modify their offer in the current environment
Your answers will be treated with the utmost confidentiality, and only used in combination with answers from other respondents to produce an overview/average of weighted responses, and help inform Smithers Pira's general analysis of offset and digital printing trends. Typical completion time is just 10-15 minutes.
Click here to take part in the survey
To show our appreciation, all respondents to this survey will receive a Summary of Results from this survey, as well as a free Smithers Pira e-book (PDF) on "Analogue to Digital Printing - Navigating the Transition" (worth $300).

We know that your time is valuable. This survey is designed to be quick and easy to complete. The final closing date for entries is Friday June 26th, 2015.
Thank you for your assistance with this important research
Take the survey


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