HP today announced its HP Indigo 7r Digital Press, offering print service providers (PSPs) who want to enter the digital printing market a cost-effective solution with the production and quality advantages of proven HP Indigo technology.

The HP Indigo 7r Digital Press is a fully-warranted, high-performance reconditioned press that delivers the benefits of the market-leading HP Indigo 7000 series Digital Presses at a reduced price. Remanufactured on a dedicated production line, the presses undergo the same complete integration process and testing as new HP Indigo digital presses and are under warranty. HP Indigo 7r Digital Presses can be upgraded to include capabilities currently only available on HP Indigo 7800 Digital Presses, such as One Shot Color technology, automated on-press color management aided by an in-line spectrophotometer and Smart Scheduling. In addition, the base configuration of HP Indigo 7r Digital Presses can be upgraded to include additional ink stations for up to seven colors, including white ink, and on-press special effects capabilities.

“Backed by HP’s support, HP Indigo 7r Digital Presses offer a wider range of PSPs the opportunity to seize new revenue streams within the profitable digital printing market with less capital investment,” said Alon Bar-Shany, general manager, Indigo Digital Press Division, HP. “Owners of the HP Indigo 7r Digital Press will benefit from the high quality and productivity of HP Indigo technology and can add capabilities for even more high-value applications to meet the needs of their growing businesses.”   

Powered by the HP SmartStream Production Pro v.5.1 Print Server, HP Indigo 7r Digital Presses are optimized for reliable printing and high production capacity, delivering 160 full-color pages per minute or up to 4 million pages per month. HP Indigo 7r Digital Presses also provide access to HP Indigo Print Care for automatic issue diagnosis and troubleshooting and are eligible for HP Indigo support programs.