InnerWorkings Creative Execution Team Wins Coveted Design Industry Award
Friday, February 27, 2015
Graphic Design USA honors InnerWorkings' point-of-sale materials for PNC Financial Services
CHICAGO - InnerWorkings, Inc., a leading marketing execution firm, announced that Graphic Design USA Magazine has selected InnerWorkings as a winner of its 2015 American Package Design Awards for its creative execution work developed for PNC Financial Services.
Chosen from more than 2,000 entries, InnerWorkings received Graphic Design USA's Certificate of Excellence for its point-of-sale displays and signage featured in PNC's 3,000+ U.S. retail bank locations.
"This award reinforces the innovative work that our creative execution teams deliver to industry-leading companies across the globe," said Michael Kolbrener, Managing Director of Creative Execution Services for InnerWorkings. "Creative services are tightly integrated with all of InnerWorkings' marketing execution services - from point-of-sale and retail environments to print, product packaging, and branded merchandise."
The award specifically highlights InnerWorkings' point-of-sale expertise, which includes creative and design engineering as well as production, execution, delivery, and installation. Some of the largest Fortune 500 companies rely on InnerWorkings for its global point-of-sale capabilities, including Unilever, MoneyGram, Reckitt Benckiser, and William Grant & Sons.
The award is the latest in a string of recent accolades including several from Graphic Design USA, Point of Purchase Advertising International (POPAI), and UK-based Packaging News.
Today InnerWorkings' Michael Kolbrener will host a webinar that discusses creative services trends and approaches that Fortune 500 companies use to manage their end-to-end creative execution needs. Specifically, Kolbrener will discuss the topic of insourcing, a trend that companies are increasingly turning toward as they evaluate opportunities for heightened optimization and productivity across the full marketing supply chain.