Editions   North America | Europe | Magazine

WhatTheyThink

Ennis Wins "Best in the West" Exhibitor Challenge

Press release from the issuing company

Midlothian, TX – Ennis, Inc. won the first ever e-Quantum “Best in the West” Exhibitor Challenge during the Fall Client Conference in Reno, NV last week. The criteria for this challenge was to create a visually attractive and engaging display to help drive more distributor traffic your way. 

Ennis’ National Marketing department got together to find a clever way to stand apart from the competition with a saloon themed display and giveaway. Ennis called upon its subsidiary, Adams McClure, for their help in manufacturing an engaging POP display that would draw the distributors in and get them to ask questions. The display used many of Adams McClure’s custom capabilities. A combination of Coroplast, Gator board and Foam board were used to create the standee cut outs, table top and background. All of the pieces were printed on a large format flatbed.  Dies were created on all elements so that they could be CAD cut on their digital cutter using the router function for the thicker pieces and an oscillating knife for the foam board and Coroplast. 

“As soon as we heard that there was a new challenge at this year’s conference, I knew it would be a way for us to display our printing capabilities in an original way,” said Steven Osterloh, Vice President of Marketing. “There was a lot of calculated effort in making the display visually appealing and sturdy, while also bringing the whole concept together. The fact that we won really displays how diverse our product offerings are and that we can find a solution for anyone’s business needs.” 

Discussion

Join the discussion Sign In or Become a Member, doing so is simple and free

WhatTheyThink is the official show daily media partner of drupa 2024. More info about drupa programs