locr will showcase solutions that enable personalized marketing and data accuracy
Braunschweig, Germany – locr GmbH, the world’s leading provider of personalized maps and geolocation services, today announced they will be exhibiting in booth #1427 at DMA14, the annual conference of the Direct Marketing Association (DMA). The DMA is the leading global trade association of businesses and nonprofit organizations using and supporting multichannel direct marketing tools and techniques. This year’s conference is taking place October 25 – 30, 2014 in San Diego, California.
At DMA14, locr will highlight how marketers can create and include personalized maps in all forms of marketing communications, including print, email, mobile, video, and pURLS. In addition, locr will be showing how to use geo-information to ensure the quality of a mailing list before a campaign gets sent.
Randy Hardy – North American Representative for locr - says, “locr is proud to be among the companies highlighted at DMA14. Our geo-information services give marketers a powerful combination of tools. These services can ensure the accuracy of their mailing list and can also be used to create highly personalized graphics for the campaigns that get sent to those lists. Used together or separately, these solutions lead marketers in the direction of success.”
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