Mohawk Celebrates Strathmore with Launch of New Fine Paper Journals and Letterpress Papers
Tuesday, May 13, 2014
Press release from the issuing company
Cohoes, NY – Since 1892, the Strathmore name and the iconic thistle trademark have been synonymous with the finest American made papers. Now, Mohawk, North America’s largest privately-owned manufacturer of fine papers, envelopes and specialty substrates for commercial and digital printing, is celebrating its historic Strathmore fine paper brand with the launch of Strathmore Notes, a new line of fine paper journals, and the introduction of Strathmore Pure Cotton Letterpress Paper.
The Strathmore brand has been revered by printers and designers for over 120 years, and trusted for its uncompromising quality and tactile beauty. Strathmore papers have been crafted to the same exacting standards since 1892 and used by graphic artists, novelists and writers to memorialize their most inspired moments.
Inspired by the flora of Scotland’s Strathmore Valley, company founder Horace Moses adopted both the Strathmore name and the valley’s natural icon—the thistle—as symbols of quality for his papers.
Introducing Strathmore Notes
Mohawk proudly introduces Strathmore Notes, a new line of paper journals manufactured with the finest American-made paper designed to highlight the beauty of four Strathmore-legacy paper grades.
Designed for beauty and longevity, each journal is made with the purest ingredients in Mohawk's family-owned paper mill in upstate New York using recipes more than 100 years old.
Strathmore Notes are available in three paper styles, each featuring a felt-textured Grandee Charcoal Gray cover, with a distinctive, colorful, hand sewn spine and matching embossed thistle.
Journals are available in three sizes:
Each journal is individually packaged in beautiful, brightly colored wraps featuring designs depicting the iconic Strathmore thistle, complete with a selection of four customizable bookplates.
Every Strathmore Notes journal is linked to enhanced content via Mohawk Live, Mohawk’s mobile augmented reality app. Journal users can utilize Mohawk Live to learn more about how the journals were made and the heritage of the Strathmore brand.
Strathmore papers are FSC Certified and made carbon neutral.
Richard Moross, CEO and Founder moo.com, explains, “We’re proud to be supporting what can only be described as a brilliant new chapter in the history of Mohawk's legacy of beautifully crafted products. Mohawk's new range is further proof that the touch, feel, and the effect of high quality stationery is a great way to spark and capture the right conversations."
Suggested retail prices are $9.95 for small, $12.95 for medium, and $15.95 for large journals.
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